Report Highlights
In 2007, China's real estate industry continued to climb towards the peak of prosperity after 10 years of growth. Against the grand background of macro regulation and austere monetary policies, a turning point in the industry was "partly hidden and partly visible".
After the year 2007 with full of debate, people will greet 2008 with greater uncertainties. There are diversified views about where the industry will head for. The market will be more cautious. This reflects consumers' view about the growth prospects of real estate and the fact that with economic growth, the real estate market itself will gradually mature.
Affected by such factors as wealth growth, population dividend and continuous appreciation of RMB, real estate prosperity is expected to be maintained. Meanwhile, with the establishment of a housing protection system and the gradual effect of the credit tightening policies, the real estate supply and demand contradiction is expected to be eased.
It can be expected in the next few years, the development model of excessive reliance on land and financial resources can hardly be sustained in the future. Industry integration along the "capital roadmap" will gradually unfold. Various elemental resources will concentrate towards enterprises with high operational efficiency.
In the face of competitions as well as market changes and challenges, the 2007-2008 Annual Report on China's Real Estate Industry released by our team will help enterprises, investors, industry persons and the concerned government department to more accurately grasp the growth pattern of China's real estate market, more accurately judge the market development directions and more profoundly in combing the factors affecting the value chain of the real estate industry value:
?
More in-depth and detailed market research data. Based on its in-depth research on various growth factors, our team offers a vivid description of industry changes from the various perspectives of industry structure, industry size, regions and market segments, and specifies the future directions for development.
?
More comprehensive and in-depth analysis of industry competitions. In addition to summing up industry performance from such diversified dimensions as competition pattern in market segments, competition strategies and SWOT analysis, our team draws upon its profound understanding of the real estate industry to assess the elements for market successes, to differentiate market leaders and challengers and examine the impact pf macro regulatory policies.
?
More scientific and comprehensive forecast for future growth. Develop regression models, carry out expert validation for all key market segments and perform linkage analysis with related industry links to ensure the presentation of valuable trend analysis and quantitative forecast results.
Report Framework
Table of Contents
Main Conclusions
Key Findings
Chapter I Overview of the Global Real Estate Industry in 2007
(I) Status of Growth
(II) Basic Characteristics
(III) Major Countries and Regions
1. The United States
2. Europe
3. Japan
4. Asia/Pacific
Chapter II Overview of China's Real Estate Industry in 2007
(I) Market Size and Growth
(II) Basic Characteristics
(III) Market Structure
(IV) Brands' market Shares
Chapter III Forecast for China's Real Estate Industry, 2008-2012
(I) Forecast for Industry Size
(II) Forecast for Industry Structure
Chapter IV Trend of China's Real Estate Industry, 2008-2012
Chapter V China's Real Estate Market Segments
(I) Residential Buildings
(II) Office Buildings
Chapter VI Competitions in China's Real Estate Industry in 2007
(I) Overall Competition Pattern
(II) Leading Enterprises' Competition Strategies and SWOT Analysis
Chapter VII User Demand for Real Estate in China
(I) Brand Preferences
(II) Product Functions
(III) Price Expectations
(IV) Sales Promotion
(V) Purchase Channels
(VI) Services Experience
Chapter VIII Recommendations
Tables
Size of China's Real Estate Industry, 2005-2007
Quarterly Size of China's Real Estate Industry in 2007
Structure of China's Real Estate Industry in 2007-By Price Segment
…
Figures
Size of the Global Real Estate Industry, 2005-2007
Growth of the US Real Estate Industry, 2005-2007
Growth of Japan's Real Estate Industry, 2005-2007
Growth of Europe's Real Estate Industry, 2005-2007
Growth of Asia/Pacific's Real Estate Industry, 2005-2007
Size and Growth of China's Real Estate Industry, 2005-2007
…