Report Highlights
In 2008, e-commerce experienced stable development in China's insurance industry. In the first half, online insurance services achieve rapid growth due to effect of Olympic Economy, while slow down in the second half due to economic crisis. More and more insurance companies enter e-commerce business, which has been a strategic platform for service innovation. E-commerce insurance platform will obtain more policy support. Increasing insurance demand will help e-commerce insurance market to enter a market layout stage. However, some problems appear in e-commerce insurance market due to ultra-development.
Developing insurance e-commerce is an important move taken by insurance companies to carry out scientific development view and build modern financial entities that utilize channels. Insurance e-commerce is important to promoting the upgrade of insurance service, exerting e-commerce's value, optimizing channel structure, breaking away from existing business models, stimulating employees' enthusiasm, and boosting enterprises' competitiveness. At present, with the development of e-commerce in the insurance industry, there is fierce competition between insurance companies and third-party intermediary platforms...
In the face of changes and challenges of competition and market, we release 2008-2009 Annual Report on the E-Commerce Market in China's Insurance Industry, which helps vendors, investors and industry chain grasp more accurately the market's pulse and comb the development track of application value:
* Backed by full and accurate market description data, the report depicts changes in product types, development model and promotional methods, to discern the market's development trend.
* It sums up leading brands' performance in 2008 in the dimension of market shares, competition situation and competitive strategies, and reviews the makings of leading players in the market.
* It offers in-depth and quantitative forecast. Through modeling regression and expert verification in the overall market and market segments, the report presents valuable trend analysis and quantitative forecast result.
* Moreover, the report presents multidimensional analysis of the impetuses and obstacles of market segments and users' requirements.
Table of Contents
Main Conclusions
Key Findings
I. Overview of the E-Commerce Market in the Global Insurance Industry in 2008
(I) Market Size & Growth
1. Market Size & Growth, 2005-2008
2. New Model Application
(II) Basic Characteristics
(III) Major Countries & Regions
1. USA
2. Europe
3....
II. Overview of the E-Commerce Market in China's Insurance Industry in 2008
(I) Market Size & Growth
1. Market Size & Growth, 2005-2008
2. Price Trend
(II) Basic Characteristics
(III) Existing Problems
(IV) Market Structure
1. Product Structure
2. Operation Model Structure
3. Regional Structure
III. Forecast of the E-Commerce Market in China's Insurance Industry, 2009-2011
(I) Market Size
(II) Market Structure
1. Product Structure
2. Operation Model Structure
3. Regional Structure
IV. Development Trend of the E-Commerce Market in China's Insurance Industry, 2009-2011
(I) Product Technology
(II) Operation Model
V. Study of Market Segments
(I) Property Insurance Market
1. Competition Situation
2. Impetuses
3. Obstacles
(II) Life Insurance Market
1. Competition Situation
2. Impetuses
3. Obstacles
VI. Competition Situation in the E-Commerce Market in China's Insurance Industry
(I) Overall Competition Situation
1. Competition between Existing Vendors
2. Potential Entrants & Substitute Products
(II) Leading Vendors' Competitive Strategies & SWOT Analysis
1. PICC
2. Ping An Insurance
3. CPIC
4. China Life Insurance
5. Taikang Life Insurance
6...
VII. User Requirements Study
(I) Basic Attributes
(II) User Behavior
(III) User Preference
(IV) Potential Demand
VIII. Recommendations
List of Tables
Comparison of Leading Property Insurance Enterprises in E-Commerce
PICC's Competitive Strategy in 2008
Ping An Insurance's Competitive Strategy in 2008
CPIC's Competitive Strategy in 2008
...
List of Figures
Market Size of the E-Commerce Market in China's Insurance Industry, 2005-2008
Shares of the E-Commerce Market in China's Property Insurance Industry, 2005-2008
Classification of E-Commerce Application Models in China's Insurance Industry, 2005-2008
...