Summary

This report is an essential source for data, analysis and strategic insight into the medical equipment business of OLYMPUS CORPORATION. The report provides key information relating to OLYMPUS CORPORATION medical equipment revenue, market share by sector and country, financial and SWOT analysis of the company. The report examines the medical equipment business structure and operations, history and products, and provides an analysis of its key medical equipment revenue lines. It inspects the company's strategic strengths and weaknesses. Scope -Revenues for the medical equipment markets and sub-sectors by country and region. -Provides the share of market and sub sectors by country and region. -Detailed breakdown revenues contributed by the medical equipment business operations. -Provides summary of the medical equipment pipeline products that the company is developing. -Critical analysis of the company's strengths, weaknesses opportunities and threats. -Provides summary analysis of key revenue lines and strategy. -Details on the company's history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement. -Product and brand updates, strategy changes, R&D projects, corporate expansions and contractions. -Latest mergers and acquisitions, partnerships or financings of the company, including debt, equity or venture finance. Reasons to buy -A single source to fulfill all of your business and competitor intelligence needs -Research your competitor's business structure, strategy and prospects. -Counter your competitor's strengths and target their weaknesses. -Identify your competitor's key revenue streams by market and geography. -Identify and assess potential corporate and investment opportunities. -Support sales activities by understanding your customers businesses better. -Identify potential competitor products before they reach market. -Qualify prospective partners and suppliers.

Table of Contents

1.1 List of Tables 8
1.2 List of Figures 10
2 Introduction 13
2.1 What Is This Report About? 13
3 Definitions of Markets/Categories Covered 14
3.1 Endoscopy Devices 14
3.1.1 Capsule Endoscope System 14
3.1.2 Flexible Endoscope 14
3.1.3 Rigid Endoscope 14
3.2 In Vitro Diagnostics 14
3.2.1 Clinical Chemistry Test Reagents 14
3.2.2 Instruments 14
3.3 Orthopedic Devices 14
3.3.1 Arthroscopy 14
3.4 Neurology Devices 15
3.4.1 Neurosurgical Products 15
4 Company Snapshot 16
4.1 Key Information 16
4.2 Company Overview 16
4.3 Financial Performance 16
4.4 SWOT Snapshot 16
5 Business Description 17
5.1 Business Overview 17
5.2 Imaging Systems Business 17
5.2.1 Overview 17
5.2.2 Financials 17
5.2.3 Capital Expenditure 17
5.2.4 Market View 17
5.2.5 Key Strategies 17
5.3 Information and Communication Business 17
5.3.1 Overview 17
5.3.2 Financials 18
5.3.3 Capital Expenditure 18
5.3.4 Key Strategies 18
5.4 Life Sciences Business 18
5.4.1 Overview 18
5.4.2 Financials 18
5.4.3 Capital Expenditure 18
5.4.4 Market View 18
5.4.5 Key Strategies 18
5.5 Medical Systems Business 18
5.5.1 Overview 18
5.5.2 Financials 19
5.5.3 Capital Expenditure 19
5.5.4 Market View 19
5.5.5 Key Strategies 19
5.6 Others 20
5.6.1 Overview 20
5.6.2 Financials 20
5.6.3 Capital Expenditure 20
5.6.4 Market View 20
5.6.5 Key Strategies 20
5.7 Major Products and Services 21
5.7.1 Overview 21
6 History 22
7 SWOT Analysis 27
7.1 Overview 27
7.2 OLYMPUS CORPORATION Strengths 27
7.2.1 Strong internal control system 27
7.2.2 Expansion of business activities 28
7.2.3 Strong Growth Prospects 28
7.3 OLYMPUS CORPORATION Weaknesses 28
7.3.1 Inconsistent profit margin 28
7.3.2 Weak presence in Asia 28
7.3.3 Sluggish growth in Imaging Systems Business divisi 28
7.4 OLYMPUS CORPORATION Opportunities 29
7.4.1 Expansion of global markets 29
7.4.2 Launching of new products 29
7.4.3 Focused R&D 29
7.5 OLYMPUS CORPORATION Threats 30
7.5.1 Price competition 30
7.5.2 Dependent on key suppliers 30
7.5.3 Pricing pressures in Japan 30
8 Competitors 31
9 OLYMPUS CORPORATION Medical Equipment Market Share Analysis 32
9.1 OLYMPUS CORPORATION, Global, Market Share (2008) 32
9.2 OLYMPUS CORPORATION, APAC, Market Share (2008) 34
9.2.1 OLYMPUS CORPORATION, Australia, Market Share (2008) 36
9.2.2 OLYMPUS CORPORATION, China, Market Share (2008) 38
9.2.3 OLYMPUS CORPORATION, India, Market Share (2008) 40
9.2.4 OLYMPUS CORPORATION, Japan, Market Share (2008) 42
9.2.5 OLYMPUS CORPORATION, Others, Market Share (2008) 44
9.3 OLYMPUS CORPORATION, Europe, Market Share (2008) 46
9.3.1 OLYMPUS CORPORATION, France, Market Share (2008) 48
9.3.2 OLYMPUS CORPORATION, Germany, Market Share (2008) 50
9.3.3 OLYMPUS CORPORATION, Italy, Market Share (2008) 52
9.3.4 OLYMPUS CORPORATION, Spain, Market Share (2008) 54
9.3.5 OLYMPUS CORPORATION, United Kingdom, Market Share (2008) 56
9.3.6 OLYMPUS CORPORATION, Others, Market Share (2008) 58
9.4 OLYMPUS CORPORATION, MEA, Market Share (2008) 59
9.5 OLYMPUS CORPORATION, North America, Market Share (2008) 61
9.5.1 OLYMPUS CORPORATION, Canada, Market Share (2008) 63
9.5.2 OLYMPUS CORPORATION, United States, Market Share (2008) 65
9.6 OLYMPUS CORPORATION, SCA, Market Share (2008) 67
9.6.1 OLYMPUS CORPORATION, Brazil, Market Share (2008) 69
9.6.2 OLYMPUS CORPORATION, Others, Market Share (2008) 71
10 OLYMPUS CORPORATION Medical Equipment Market Share Analysis by Category 73
10.1 OLYMPUS CORPORATION, Global, Category Revenue Share (2008) 73
10.2 OLYMPUS CORPORATION, APAC, Category Revenue Share (2008) 75
10.2.1 OLYMPUS CORPORATION, Australia, Category Revenue Share (2008) 77
10.2.2 OLYMPUS CORPORATION, China, Category Revenue Share (2008) 79
10.2.3 OLYMPUS CORPORATION, India, Category Revenue Share (2008) 81
10.2.4 OLYMPUS CORPORATION, Japan, Category Revenue Share (2008) 83
10.2.5 OLYMPUS CORPORATION, Others, Category Revenue Share (2008) 85
10.3 OLYMPUS CORPORATION, Europe, Category Revenue Share (2008) 87
10.3.1 OLYMPUS CORPORATION, France, Category Revenue Share (2008) 89
10.3.2 OLYMPUS CORPORATION, Germany, Category Revenue Share (2008) 91
10.3.3 OLYMPUS CORPORATION, Italy, Category Revenue Share (2008) 93
10.3.4 OLYMPUS CORPORATION, Spain, Category Revenue Share (2008) 95
10.3.5 OLYMPUS CORPORATION, United Kingdom, Category Revenue Share (2008) 97
10.3.6 OLYMPUS CORPORATION, Others, Category Revenue Share (2008) 99
10.4 OLYMPUS CORPORATION, MEA, Category Revenue Share (2008) 101
10.5 OLYMPUS CORPORATION, North America, Category Revenue Share (2008) 103
10.5.1 OLYMPUS CORPORATION, Canada, Category Revenue Share (2008) 105
10.5.2 OLYMPUS CORPORATION, United States, Category Revenue Share (2008) 107
10.6 OLYMPUS CORPORATION, SCA, Category Revenue Share (2008) 109
10.6.1 OLYMPUS CORPORATION, Brazil, Category Revenue Share (2008) 111
10.6.2 OLYMPUS CORPORATION, Others, Category Revenue Share (2008) 113
11 Key Employees 115
12 Company Statement 117
13 Locations And Subsidiaries 118
13.1 Head Office 118
13.2 Other Locations & Subsidiaries 118
14 Recent Developments 120
14.1 Strategy and Business Planning 120
14.1.1 Oct 02, 2008: Olympus Launches New Factory In Vietnam 120
14.2 Financial Announcements 120
14.2.1 May 13, 2009: Olympus Reports Net Loss Of JPY114.8 Billion For Fiscal 2009 120
14.2.2 Feb 06, 2009: Olympus Reports Net Loss Of JPY27.7 Billion For Nine Months Ended Fiscal 2009 120
14.3 Legal and Regulatory 121
14.3.1 Jun 18, 2009: US Patent Infringement Lawsuit Filed by Aperio 121
14.4 Product News 121
14.4.1 Apr 14, 2009: Olympus Receives FDA Clearance To Market CEA Tumor Marker Assay In US 121
14.4.2 Apr 10, 2009: FDA Grants Approval To Market Olympus' Alpha-Fetoprotein  Assay For AU3000i Immunoassay System In US 121
14.4.3 Feb 16, 2009: Olympus Launches EU-ME1, The World's First Combined Endoscopic Ultrasound Processor For Digestive and Pulmonary Diseases 122
14.5 Other Significant Developments 123
14.5.1 Apr 07, 2009: Synfora To Provide Its PICO Extreme To ODS To Develop Advanced Image Processing SoCs 123
15 Appendix 124
15.1 Research Methodology 125
15.2 Secondary Research 126
15.3 Primary Research 126
15.4 Models 127
15.5 Forecasts 127
15.6 Expert Panels 127
15.7  Consulting 128
15.8 Contact Us 128
15.9 Disclaimer 128

1.1 List of Tables
Table 1:OLYMPUS CORPORATION, Key Facts, 2009 16
Table 2:OLYMPUS CORPORATION, SWOT Analysis, 2008 27
Table 3:OLYMPUS CORPORATION Medical Equipment, Global, Revenue ($ mn) and Market Share (%), 2008 33
Table 4:OLYMPUS CORPORATION Medical Equipment, APAC, Revenue ($ mn) and Market Share (%), 2008 35
Table 5:OLYMPUS CORPORATION Medical Equipment, Australia, Revenue ($ mn) and Market Share (%), 2008 37
Table 6:OLYMPUS CORPORATION Medical Equipment, China, Revenue ($ mn) and Market Share (%), 2008 39
Table 7:OLYMPUS CORPORATION Medical Equipment, India, Revenue ($ mn) and Market Share (%), 2008 41
Table 8:OLYMPUS CORPORATION Medical Equipment, Japan, Revenue ($ mn) and Market Share (%), 2008 43
Table 9:OLYMPUS CORPORATION Medical Equipment, Others, Revenue ($ mn) and Market Share (%), 2008 45
Table 10:OLYMPUS CORPORATION Medical Equipment, Europe, Revenue ($ mn) and Market Share (%), 2008 47
Table 11:OLYMPUS CORPORATION Medical Equipment, France, Revenue ($ mn) and Market Share (%), 2008 49
Table 12:OLYMPUS CORPORATION Medical Equipment, Germany, Revenue ($ mn) and Market Share (%), 2008 51
Table 13:OLYMPUS CORPORATION Medical Equipment, Italy, Revenue ($ mn) and Market Share (%), 2008 53
Table 14:OLYMPUS CORPORATION Medical Equipment, Spain, Revenue ($ mn) and Market Share (%), 2008 55
Table 15:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Revenue ($ mn) and Market Share (%), 2008 57
Table 16:OLYMPUS CORPORATION Medical Equipment, Others, Revenue ($ mn) and Market Share (%), 2008 58
Table 17:OLYMPUS CORPORATION Medical Equipment, MEA, Revenue ($ mn) and Market Share (%), 2008 60
Table 18:OLYMPUS CORPORATION Medical Equipment, North America, Revenue ($ mn) and Market Share (%), 2008 62
Table 19:OLYMPUS CORPORATION Medical Equipment, Canada, Revenue ($ mn) and Market Share (%), 2008 64
Table 20:OLYMPUS CORPORATION Medical Equipment, United States, Revenue ($ mn) and Market Share (%), 2008 66
Table 21:OLYMPUS CORPORATION Medical Equipment, SCA, Revenue ($ mn) and Market Share (%), 2008 68
Table 22:OLYMPUS CORPORATION Medical Equipment, Brazil, Revenue ($ mn) and Market Share (%), 2008 70
Table 23:OLYMPUS CORPORATION Medical Equipment, Others, Revenue ($ mn) and Market Share (%), 2008 72
Table 24:OLYMPUS CORPORATION Medical Equipment, Global, Revenue ($ mn) and Market Share (%) by Category, 2008 74
Table 25:OLYMPUS CORPORATION Medical Equipment, APAC, Revenue ($ mn) and Market Share (%) by Category, 2008 76
Table 26:OLYMPUS CORPORATION Medical Equipment, Australia, Revenue ($ mn) and Market Share (%) by Category, 2008 78
Table 27:OLYMPUS CORPORATION Medical Equipment, China, Revenue ($ mn) and Market Share (%) by Category, 2008 80
Table 28:OLYMPUS CORPORATION Medical Equipment, India, Revenue ($ mn) and Market Share (%) by Category, 2008 82
Table 29:OLYMPUS CORPORATION Medical Equipment, Japan, Revenue ($ mn) and Market Share (%) by Category, 2008 84
Table 30:OLYMPUS CORPORATION Medical Equipment, Others, Revenue ($ mn) and Market Share (%) by Category, 2008 86
Table 31:OLYMPUS CORPORATION Medical Equipment, Europe, Revenue ($ mn) and Market Share (%) by Category, 2008 88
Table 32:OLYMPUS CORPORATION Medical Equipment, France, Revenue ($ mn) and Market Share (%) by Category, 2008 90
Table 33:OLYMPUS CORPORATION Medical Equipment, Germany, Revenue ($ mn) and Market Share (%) by Category, 2008 92
Table 34:OLYMPUS CORPORATION Medical Equipment, Italy, Revenue ($ mn) and Market Share (%) by Category, 2008 94
Table 35:OLYMPUS CORPORATION Medical Equipment, Spain, Revenue ($ mn) and Market Share (%) by Category, 2008 96
Table 36:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Revenue ($ mn) and Market Share (%) by Category, 2008 98
Table 37:OLYMPUS CORPORATION Medical Equipment, Others, Revenue ($ mn) and Market Share (%) by Category, 2008 100
Table 38:OLYMPUS CORPORATION Medical Equipment, MEA, Revenue ($ mn) and Market Share (%) by Category, 2008 102
Table 39:OLYMPUS CORPORATION Medical Equipment, North America, Revenue ($ mn) and Market Share (%) by Category, 2008 104
Table 40:OLYMPUS CORPORATION Medical Equipment, Canada, Revenue ($ mn) and Market Share (%) by Category, 2008 106
Table 41:OLYMPUS CORPORATION Medical Equipment, United States, Revenue ($ mn) and Market Share (%) by Category, 2008 108
Table 42:OLYMPUS CORPORATION Medical Equipment, SCA, Revenue ($ mn) and Market Share (%) by Category, 2008 110
Table 43:OLYMPUS CORPORATION Medical Equipment, Brazil, Revenue ($ mn) and Market Share (%) by Category, 2008 112
Table 44:OLYMPUS CORPORATION Medical Equipment, Others, Revenue ($ mn) and Market Share (%) by Category, 2008 114
Table 45:OLYMPUS CORPORATION, Key Employees 115
Table 46:OLYMPUS CORPORATION, Other Locations 118
Table 47:OLYMPUS CORPORATION, Subsidiaries 1191.2 List of Figures
Figure 1:OLYMPUS CORPORATION Medical Equipment, Global,  Revenue Share (%), 2008 32
Figure 2:OLYMPUS CORPORATION Medical Equipment, Global, Market Share (%), 2008 33
Figure 3:OLYMPUS CORPORATION Medical Equipment, APAC,  Revenue Share (%), 2008 34
Figure 4:OLYMPUS CORPORATION Medical Equipment, APAC, Market Share (%), 2008 35
Figure 5:OLYMPUS CORPORATION Medical Equipment, Australia,  Revenue Share (%), 2008 36
Figure 6:OLYMPUS CORPORATION Medical Equipment, Australia, Market Share (%), 2008 37
Figure 7:OLYMPUS CORPORATION Medical Equipment, China,  Revenue Share (%), 2008 38
Figure 8:OLYMPUS CORPORATION Medical Equipment, China, Market Share (%), 2008 39
Figure 9:OLYMPUS CORPORATION Medical Equipment, India,  Revenue Share (%), 2008 40
Figure 10:OLYMPUS CORPORATION Medical Equipment, India, Market Share (%), 2008 41
Figure 11:OLYMPUS CORPORATION Medical Equipment, Japan,  Revenue Share (%), 2008 42
Figure 12:OLYMPUS CORPORATION Medical Equipment, Japan, Market Share (%), 2008 43
Figure 13:OLYMPUS CORPORATION Medical Equipment, Others,  Revenue Share (%), 2008 44
Figure 14:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%), 2008 45
Figure 15:OLYMPUS CORPORATION Medical Equipment, Europe,  Revenue Share (%), 2008 46
Figure 16:OLYMPUS CORPORATION Medical Equipment, Europe, Market Share (%), 2008 47
Figure 17:OLYMPUS CORPORATION Medical Equipment, France,  Revenue Share (%), 2008 48
Figure 18:OLYMPUS CORPORATION Medical Equipment, France, Market Share (%), 2008 49
Figure 19:OLYMPUS CORPORATION Medical Equipment, Germany,  Revenue Share (%), 2008 50
Figure 20:OLYMPUS CORPORATION Medical Equipment, Germany, Market Share (%), 2008 51
Figure 21:OLYMPUS CORPORATION Medical Equipment, Italy,  Revenue Share (%), 2008 52
Figure 22:OLYMPUS CORPORATION Medical Equipment, Italy, Market Share (%), 2008 53
Figure 23:OLYMPUS CORPORATION Medical Equipment, Spain,  Revenue Share (%), 2008 54
Figure 24:OLYMPUS CORPORATION Medical Equipment, Spain, Market Share (%), 2008 55
Figure 25:OLYMPUS CORPORATION Medical Equipment, United Kingdom,  Revenue Share (%), 2008 56
Figure 26:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Market Share (%), 2008 57
Figure 27:OLYMPUS CORPORATION Medical Equipment, Others,  Revenue Share (%), 2008 58
Figure 28:OLYMPUS CORPORATION Medical Equipment, MEA,  Revenue Share (%), 2008 59
Figure 29:OLYMPUS CORPORATION Medical Equipment, MEA, Market Share (%), 2008 60
Figure 30:OLYMPUS CORPORATION Medical Equipment, North America,  Revenue Share (%), 2008 61
Figure 31:OLYMPUS CORPORATION Medical Equipment, North America, Market Share (%), 2008 62
Figure 32:OLYMPUS CORPORATION Medical Equipment, Canada,  Revenue Share (%), 2008 63
Figure 33:OLYMPUS CORPORATION Medical Equipment, Canada, Market Share (%), 2008 64
Figure 34:OLYMPUS CORPORATION Medical Equipment, United States,  Revenue Share (%), 2008 65
Figure 35:OLYMPUS CORPORATION Medical Equipment, United States, Market Share (%), 2008 66
Figure 36:OLYMPUS CORPORATION Medical Equipment, SCA,  Revenue Share (%), 2008 67
Figure 37:OLYMPUS CORPORATION Medical Equipment, SCA, Market Share (%), 2008 68
Figure 38:OLYMPUS CORPORATION Medical Equipment, Brazil,  Revenue Share (%), 2008 69
Figure 39:OLYMPUS CORPORATION Medical Equipment, Brazil, Market Share (%), 2008 70
Figure 40:OLYMPUS CORPORATION Medical Equipment, Others,  Revenue Share (%), 2008 71
Figure 41:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%), 2008 72
Figure 42:OLYMPUS CORPORATION Medical Equipment, Global, Category Revenue Share (%), 2008 73
Figure 43:OLYMPUS CORPORATION Medical Equipment, Global, Market Share (%) by Category, 2008 74
Figure 44:OLYMPUS CORPORATION Medical Equipment, APAC, Category Revenue Share (%), 2008 75
Figure 45:OLYMPUS CORPORATION Medical Equipment, APAC, Market Share (%) by Category, 2008 76
Figure 46:OLYMPUS CORPORATION Medical Equipment, Australia, Category Revenue Share (%), 2008 77
Figure 47:OLYMPUS CORPORATION Medical Equipment, Australia, Market Share (%) by Category, 2008 78
Figure 48:OLYMPUS CORPORATION Medical Equipment, China, Category Revenue Share (%), 2008 79
Figure 49:OLYMPUS CORPORATION Medical Equipment, China, Market Share (%) by Category, 2008 80
Figure 50:OLYMPUS CORPORATION Medical Equipment, India, Category Revenue Share (%), 2008 81
Figure 51:OLYMPUS CORPORATION Medical Equipment, India, Market Share (%) by Category, 2008 82
Figure 52:OLYMPUS CORPORATION Medical Equipment, Japan, Category Revenue Share (%), 2008 83
Figure 53:OLYMPUS CORPORATION Medical Equipment, Japan, Market Share (%) by Category, 2008 84
Figure 54:OLYMPUS CORPORATION Medical Equipment, Others, Category Revenue Share (%), 2008 85
Figure 55:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%) by Category, 2008 86
Figure 56:OLYMPUS CORPORATION Medical Equipment, Europe, Category Revenue Share (%), 2008 87
Figure 57:OLYMPUS CORPORATION Medical Equipment, Europe, Market Share (%) by Category, 2008 88
Figure 58:OLYMPUS CORPORATION Medical Equipment, France, Category Revenue Share (%), 2008 89
Figure 59:OLYMPUS CORPORATION Medical Equipment, France, Market Share (%) by Category, 2008 90
Figure 60:OLYMPUS CORPORATION Medical Equipment, Germany, Category Revenue Share (%), 2008 91
Figure 61:OLYMPUS CORPORATION Medical Equipment, Germany, Market Share (%) by Category, 2008 92
Figure 62:OLYMPUS CORPORATION Medical Equipment, Italy, Category Revenue Share (%), 2008 93
Figure 63:OLYMPUS CORPORATION Medical Equipment, Italy, Market Share (%) by Category, 2008 94
Figure 64:OLYMPUS CORPORATION Medical Equipment, Spain, Category Revenue Share (%), 2008 95
Figure 65:OLYMPUS CORPORATION Medical Equipment, Spain, Market Share (%) by Category, 2008 96
Figure 66:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Category Revenue Share (%), 2008 97
Figure 67:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Market Share (%) by Category, 2008 98
Figure 68:OLYMPUS CORPORATION Medical Equipment, Others, Category Revenue Share (%), 2008 99
Figure 69:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%) by Category, 2008 100
Figure 70:OLYMPUS CORPORATION Medical Equipment, MEA, Category Revenue Share (%), 2008 101
Figure 71:OLYMPUS CORPORATION Medical Equipment, MEA, Market Share (%) by Category, 2008 102
Figure 72:OLYMPUS CORPORATION Medical Equipment, North America, Category Revenue Share (%), 2008 103
Figure 73:OLYMPUS CORPORATION Medical Equipment, North America, Market Share (%) by Category, 2008 104
Figure 74:OLYMPUS CORPORATION Medical Equipment, Canada, Category Revenue Share (%), 2008 105
Figure 75:OLYMPUS CORPORATION Medical Equipment, Canada, Market Share (%) by Category, 2008 106
Figure 76:OLYMPUS CORPORATION Medical Equipment, United States, Category Revenue Share (%), 2008 107
Figure 77:OLYMPUS CORPORATION Medical Equipment, United States, Market Share (%) by Category, 2008 108
Figure 78:OLYMPUS CORPORATION Medical Equipment, SCA, Category Revenue Share (%), 2008 109
Figure 79:OLYMPUS CORPORATION Medical Equipment, SCA, Market Share (%) by Category, 2008 110
Figure 80:OLYMPUS CORPORATION Medical Equipment, Brazil, Category Revenue Share (%), 2008 111
Figure 81:OLYMPUS CORPORATION Medical Equipment, Brazil, Market Share (%) by Category, 2008 112
Figure 82:OLYMPUS CORPORATION Medical Equipment, Others, Category Revenue Share (%), 2008 113
Figure 83:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%) by Category, 2008 114
Figure 84:  Methodology 125

1.2 List of Figures
Figure 1:OLYMPUS CORPORATION Medical Equipment, Global,  Revenue Share (%), 2008 32
Figure 2:OLYMPUS CORPORATION Medical Equipment, Global, Market Share (%), 2008 33
Figure 3:OLYMPUS CORPORATION Medical Equipment, APAC,  Revenue Share (%), 2008 34
Figure 4:OLYMPUS CORPORATION Medical Equipment, APAC, Market Share (%), 2008 35
Figure 5:OLYMPUS CORPORATION Medical Equipment, Australia,  Revenue Share (%), 2008 36
Figure 6:OLYMPUS CORPORATION Medical Equipment, Australia, Market Share (%), 2008 37
Figure 7:OLYMPUS CORPORATION Medical Equipment, China,  Revenue Share (%), 2008 38
Figure 8:OLYMPUS CORPORATION Medical Equipment, China, Market Share (%), 2008 39
Figure 9:OLYMPUS CORPORATION Medical Equipment, India,  Revenue Share (%), 2008 40
Figure 10:OLYMPUS CORPORATION Medical Equipment, India, Market Share (%), 2008 41
Figure 11:OLYMPUS CORPORATION Medical Equipment, Japan,  Revenue Share (%), 2008 42
Figure 12:OLYMPUS CORPORATION Medical Equipment, Japan, Market Share (%), 2008 43
Figure 13:OLYMPUS CORPORATION Medical Equipment, Others,  Revenue Share (%), 2008 44
Figure 14:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%), 2008 45
Figure 15:OLYMPUS CORPORATION Medical Equipment, Europe,  Revenue Share (%), 2008 46
Figure 16:OLYMPUS CORPORATION Medical Equipment, Europe, Market Share (%), 2008 47
Figure 17:OLYMPUS CORPORATION Medical Equipment, France,  Revenue Share (%), 2008 48
Figure 18:OLYMPUS CORPORATION Medical Equipment, France, Market Share (%), 2008 49
Figure 19:OLYMPUS CORPORATION Medical Equipment, Germany,  Revenue Share (%), 2008 50
Figure 20:OLYMPUS CORPORATION Medical Equipment, Germany, Market Share (%), 2008 51
Figure 21:OLYMPUS CORPORATION Medical Equipment, Italy,  Revenue Share (%), 2008 52
Figure 22:OLYMPUS CORPORATION Medical Equipment, Italy, Market Share (%), 2008 53
Figure 23:OLYMPUS CORPORATION Medical Equipment, Spain,  Revenue Share (%), 2008 54
Figure 24:OLYMPUS CORPORATION Medical Equipment, Spain, Market Share (%), 2008 55
Figure 25:OLYMPUS CORPORATION Medical Equipment, United Kingdom,  Revenue Share (%), 2008 56
Figure 26:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Market Share (%), 2008 57
Figure 27:OLYMPUS CORPORATION Medical Equipment, Others,  Revenue Share (%), 2008 58
Figure 28:OLYMPUS CORPORATION Medical Equipment, MEA,  Revenue Share (%), 2008 59
Figure 29:OLYMPUS CORPORATION Medical Equipment, MEA, Market Share (%), 2008 60
Figure 30:OLYMPUS CORPORATION Medical Equipment, North America,  Revenue Share (%), 2008 61
Figure 31:OLYMPUS CORPORATION Medical Equipment, North America, Market Share (%), 2008 62
Figure 32:OLYMPUS CORPORATION Medical Equipment, Canada,  Revenue Share (%), 2008 63
Figure 33:OLYMPUS CORPORATION Medical Equipment, Canada, Market Share (%), 2008 64
Figure 34:OLYMPUS CORPORATION Medical Equipment, United States,  Revenue Share (%), 2008 65
Figure 35:OLYMPUS CORPORATION Medical Equipment, United States, Market Share (%), 2008 66
Figure 36:OLYMPUS CORPORATION Medical Equipment, SCA,  Revenue Share (%), 2008 67
Figure 37:OLYMPUS CORPORATION Medical Equipment, SCA, Market Share (%), 2008 68
Figure 38:OLYMPUS CORPORATION Medical Equipment, Brazil,  Revenue Share (%), 2008 69
Figure 39:OLYMPUS CORPORATION Medical Equipment, Brazil, Market Share (%), 2008 70
Figure 40:OLYMPUS CORPORATION Medical Equipment, Others,  Revenue Share (%), 2008 71
Figure 41:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%), 2008 72
Figure 42:OLYMPUS CORPORATION Medical Equipment, Global, Category Revenue Share (%), 2008 73
Figure 43:OLYMPUS CORPORATION Medical Equipment, Global, Market Share (%) by Category, 2008 74
Figure 44:OLYMPUS CORPORATION Medical Equipment, APAC, Category Revenue Share (%), 2008 75
Figure 45:OLYMPUS CORPORATION Medical Equipment, APAC, Market Share (%) by Category, 2008 76
Figure 46:OLYMPUS CORPORATION Medical Equipment, Australia, Category Revenue Share (%), 2008 77
Figure 47:OLYMPUS CORPORATION Medical Equipment, Australia, Market Share (%) by Category, 2008 78
Figure 48:OLYMPUS CORPORATION Medical Equipment, China, Category Revenue Share (%), 2008 79
Figure 49:OLYMPUS CORPORATION Medical Equipment, China, Market Share (%) by Category, 2008 80
Figure 50:OLYMPUS CORPORATION Medical Equipment, India, Category Revenue Share (%), 2008 81
Figure 51:OLYMPUS CORPORATION Medical Equipment, India, Market Share (%) by Category, 2008 82
Figure 52:OLYMPUS CORPORATION Medical Equipment, Japan, Category Revenue Share (%), 2008 83
Figure 53:OLYMPUS CORPORATION Medical Equipment, Japan, Market Share (%) by Category, 2008 84
Figure 54:OLYMPUS CORPORATION Medical Equipment, Others, Category Revenue Share (%), 2008 85
Figure 55:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%) by Category, 2008 86
Figure 56:OLYMPUS CORPORATION Medical Equipment, Europe, Category Revenue Share (%), 2008 87
Figure 57:OLYMPUS CORPORATION Medical Equipment, Europe, Market Share (%) by Category, 2008 88
Figure 58:OLYMPUS CORPORATION Medical Equipment, France, Category Revenue Share (%), 2008 89
Figure 59:OLYMPUS CORPORATION Medical Equipment, France, Market Share (%) by Category, 2008 90
Figure 60:OLYMPUS CORPORATION Medical Equipment, Germany, Category Revenue Share (%), 2008 91
Figure 61:OLYMPUS CORPORATION Medical Equipment, Germany, Market Share (%) by Category, 2008 92
Figure 62:OLYMPUS CORPORATION Medical Equipment, Italy, Category Revenue Share (%), 2008 93
Figure 63:OLYMPUS CORPORATION Medical Equipment, Italy, Market Share (%) by Category, 2008 94
Figure 64:OLYMPUS CORPORATION Medical Equipment, Spain, Category Revenue Share (%), 2008 95
Figure 65:OLYMPUS CORPORATION Medical Equipment, Spain, Market Share (%) by Category, 2008 96
Figure 66:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Category Revenue Share (%), 2008 97
Figure 67:OLYMPUS CORPORATION Medical Equipment, United Kingdom, Market Share (%) by Category, 2008 98
Figure 68:OLYMPUS CORPORATION Medical Equipment, Others, Category Revenue Share (%), 2008 99
Figure 69:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%) by Category, 2008 100
Figure 70:OLYMPUS CORPORATION Medical Equipment, MEA, Category Revenue Share (%), 2008 101
Figure 71:OLYMPUS CORPORATION Medical Equipment, MEA, Market Share (%) by Category, 2008 102
Figure 72:OLYMPUS CORPORATION Medical Equipment, North America, Category Revenue Share (%), 2008 103
Figure 73:OLYMPUS CORPORATION Medical Equipment, North America, Market Share (%) by Category, 2008 104
Figure 74:OLYMPUS CORPORATION Medical Equipment, Canada, Category Revenue Share (%), 2008 105
Figure 75:OLYMPUS CORPORATION Medical Equipment, Canada, Market Share (%) by Category, 2008 106
Figure 76:OLYMPUS CORPORATION Medical Equipment, United States, Category Revenue Share (%), 2008 107
Figure 77:OLYMPUS CORPORATION Medical Equipment, United States, Market Share (%) by Category, 2008 108
Figure 78:OLYMPUS CORPORATION Medical Equipment, SCA, Category Revenue Share (%), 2008 109
Figure 79:OLYMPUS CORPORATION Medical Equipment, SCA, Market Share (%) by Category, 2008 110
Figure 80:OLYMPUS CORPORATION Medical Equipment, Brazil, Category Revenue Share (%), 2008 111
Figure 81:OLYMPUS CORPORATION Medical Equipment, Brazil, Market Share (%) by Category, 2008 112
Figure 82:OLYMPUS CORPORATION Medical Equipment, Others, Category Revenue Share (%), 2008 113
Figure 83:OLYMPUS CORPORATION Medical Equipment, Others, Market Share (%) by Category, 2008 114
Figure 84:  Methodology 125