Report Highlights
The year 2007 was a year of adjustment for the Traditional Chinese Medicine (TCM) industry. China's TCM economy recovered steadily in a course of standardization. Enterprises improved their performance, the industry was more concentrated and profits grew notably.
In terms of market competitions, brand and technology became the key words for TCM products. The traditional means of price competition reached its end. Brand and technology competitions became the main means for all major enterprises. Meanwhile, the information technology application for TCM has become more important…
In the face of competitions as well as market changes and challenges, the 2007-2008 Annual Report on China's Traditional Chinese Medicine Market released by our team will help enterprises, investors and industry persons to more accurately grasp the growth pattern of China's Traditional Chinese Medicine market:
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More in-depth and detailed market research data. Based on its in-depth research on key enterprises, our team offers a vivid description of market changes from the various perspectives of production value, industry profit level, import and export structure, vertical and horizontal markets and circulation channels, and specifies the future directions for development.
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More comprehensive and in-depth analysis of brand competitions. In addition to summing up enterprises' performances from such diversified dimensions as competition models, competition pattern in market segments and competition strategies, our team presents a summary of outstanding enterprises' competition strategies for reference use.
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More scientific and comprehensive forecast for future growth. Develop regression models, carry out expert validation for all key market segments and perform linkage analysis with related industry links to ensure the presentation of valuable trend analysis and quantitative forecast results.
Report Framework
Table of Contents
Main Conclusions
Key Findings
Chapter I Overview of the Global Traditional Chinese Medicine Market in 2007
(I) Status of Growth
1. Market size and growth in 2007
2. Global market structure and layout
(II) Basic Characteristics
Market size continued to expand.
Market competitions intensified.
(III) Major Countries and Regions
1. The United States
2. Germany
3. Japan and South Korea
4. Hong Kong
Chapter II Overview of China's Traditional Chinese Medicine Market in 2007
(I) The Growth Environment
1. The international environment was good for the growth of the TCM industry.
2. Government policies supported the TCM industry and guided its development.
3. Policies guided investment and capital to push forward the growth of the TCM industry.
4. Market demand grew steadily and competition also intensified.
(II) Status of Growth
1. Market size
2. Regional structure
3. Market structure
4. Industry profit level
(III) Characteristics of Growth
1.Industry size grew steadily
2.Industry profits rose strongly.
3.Some major products saw big drops in export value.
(IV) Existing Problems
1. The medical system
2. Product quality
3. System standardization
4. Research innovations
5. Industry size
6. Industry information
(V) Market Segments
1. The TCM market
2. The TCM drink tablet market
3. The extract market
4. The health products market
Chapter III Forecast for China's Traditional Chinese Medicine Market, 2008-2010
(I) Influential Factors
1. Policy factors
2. Economic factors
3. Social factors
4. Technological factors
(II) Forecast for Market Growth
1. Forecast for market size
2. Forecast for market structure
3. Forecast for regional structure
4. Forecast for market segments
Chapter IV Trend of China's Traditional Chinese Medicine Market, 2008-2010
(I) Trend of Production and Consumption
(II) Product Development Trend
(III) Trend of Technology Innovations
(IV) Trend of Competitions
Chapter V Competitions in China's Traditional Chinese Medicine Market in 2007
(I) Competition Models
1. Price competition
2. Brand competition
3. Technology competition
(II) Competition Pattern
1. Overall competition pattern
2. Potential entrants and substituting products
(III) Leading Enterprises' Competition Strategies
1. Beijing Tongrentang
2. Guangzhou Pharmaceutical Co., Ltd.
3. Tianjin Tasly Group Co., Ltd.
4. Tianjin Zhongxin Pharmaceutical
5. Taiji Group
Chapter VI User Demand for Traditional Chinese Medicine in China
(I) Brand Preferences
(II) Product Functions
(III) Price Expectations
(IV) Sales Promotion
Chapter VII Recommendations
Forecasting Methods
Research Definitions
Tables
TCM Exports to Various Regions or Countries, January-September 2007 (ranked by value)
Statistics on TCM Exports, January-October 2007 (year-on-year)
Statistics on TCM Exports, January-October 2007 (year-on-year)
Statistics on China's Health Product Export to Various Regions or Countries, January-October 2007 (ranked by value)
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Figures
Growth of TCM Enterprises' Production Values, 2004-2007
Growth of TCM Enterprises' Sales Revenues in China, 2004-2007
Growth of TCM Enterprises' Import Value in China, 2004-2007
Growth of TCM Enterprises' Export Value in China, 2004-2007
Growth of TCM Enterprises' Profits in China, 2004-2007
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