Report Summary

Introduction
This databook is a detailed information resource covering all the key data points on Make-Up in China.  It includes comprehensive value volume segmentation and market share data.  The databook supplies actual data to 2006 and full forecasts to 2011.

Scope of this Report
-  Contains information on 4 categories:  eye make-up, face make-up, lip make-up and nail make-up
-  Provides market value, volume, expenditure and consumption data by market, segment and subsegment
-  Includes company and brand share data by categories

Research & Analysis Highlights
The market for Make-Up in China increased between 2001-2006, growing at an average annual rate of 12.6%.

The leading company in the market in 2006 was Shiseido Company, Limited.  The second-largest player was Yue-Sai with LVMH Moet Hennessy Louis Vuitton SA in third place.

Key Reasons to Read this Report
-  Discover the major quantitative trends affecting the Make-Up markets
-  Understand consumers' consumption and expenditure patterns
-  Understand the future direction of the market with reliable historical data and full five year forecasting

Report Outline

Chapter 1    Executive Summary

1.1    Summary Market Level - Makeup
    1.1.1  Market Value
    1.1.2  Market Value Forecast
    1.1.3  Market Volume
    1.1.4  Market Volume Forecast
    1.1.5  Market Segmentation
    1.1.6  Market Share
1.2    Summary category level - Eye Make-Up
    1.2.1  Market Value
    1.2.2  Market Value Forecast
    1.2.3  Market Volume
    1.2.4  Market Volume Forecast
    1.2.5  Market Segmentation
    1.2.6  Market Share
1.3    Summary category level - Nail Make-Up
    1.3.1  Market Value
    1.3.2  Market Value Forecast
    1.3.3  Market Volume
    1.3.4  Market Volume Forecast
    1.3.5  Market Share
1.4    Summary category level - Face Make-Up
    1.4.1  Market Value
    1.4.2  Market Value Forecast
    1.4.3  Market Volume
    1.4.4  Market Volume Forecast
    1.4.5  Market Segmentation
    1.4.6  Market Share
1.5    Summary category level - Lip Make-Up
    1.5.1  Market Value
    1.5.2  Market Value Forecast
    1.5.3  Market Volume
    1.5.4  Market Volume Forecast
    1.5.5  Market Segmentation
    1.5.6  Market Share

Chapter 2    Introduction

What is this report about?
How to use this report
Market Definition
Table of Contents
List of Figures
List of Tables

Chapter 3    Market Overview

3.1    Value Analysis, 2001-2006
3.2    Value Analysis, 2006-2011
3.3    Value Analysis, US$ 2001-2006
3.4    Value Analysis, US$ 2006-2011
3.5    Volume Analysis, 2001-2006
3.6    Volume Analysis, 2006-2011
3.7    Company & Brand Share Analysis
3.8    Distribution Analysis
3.9    Expenditure & Consumption Per Capita

Chapter 4    Leading Company Profiles

4.1    Shiseido Company Limited  

Chapter 5    Category Analysis - Eye Make-Up

5.1    Value Analysis, 2001-2006
5.2    Value Analysis, 2006-2011
5.3    Value Analysis, US$ 2001-2006
5.4    Value Analysis, US$ 2006-2011
5.5    Volume Analysis, 2001-2006
5.6    Volume Analysis, 2006-2011
5.7    Company & Brand Share Analysis
5.8    Distribution Analysis
5.9    Expenditure & Consumption Per Capita

Chapter 6    Category Analysis - Nail Make-Up

6.1    Value Analysis, 2001-2006
6.2    Value Analysis, 2006-2011
6.3    Value Analysis, US$ 2001-2006
6.4    Value Analysis, US$ 2006-2011
6.5    Volume Analysis, 2001-2006
6.6    Volume Analysis, 2006-2011
6.7    Company & Brand Share Analysis
6.8    Distribution Analysis
6.9    Expenditure & Consumption Per Capita

Chapter 7    Category Analysis - Face Make-Up

7.1    Value Analysis, 2001-2006
7.2    Value Analysis, 2006-2011
7.3    Value Analysis, US$ 2001-2006
7.4    Value Analysis, US$ 2006-2011
7.5    Volume Analysis, 2001-2006
7.6    Volume Analysis, 2006-2011
7.7    Company & Brand Share Analysis
7.8    Distribution Analysis
7.9    Expenditure & Consumption Per Capita

Chapter 8    Category Analysis - Lip Make-Up

8.1    Value Analysis, 2001-2006
8.2    Value Analysis, 2006-2011
8.3    Value Analysis, US$ 2001-2006
8.4    Value Analysis, US$ 2006-2011
8.5    Volume Analysis, 2001-2006
8.6    Volume Analysis, 2006-2011
8.7    Company & Brand Share Analysis
8.8    Distribution Analysis
8.9    Expenditure & Consumption Per Capita

Chapter 9    Country Comparison

9.1    Value
9.2    Volume
9.3    Market Share

Chapter 10    New Product Development

10.1    Product launches over time
10.2    Recent product launches

Chapter 11    China Socioeconomic Profile

11.1    Country Overview
11.2    Key Facts
11.3    Political Overview
11.4    China Economic Overview

Chapter 12    China Macroeconomic Profile

12.1    Macroeconomic Indicators

Chapter 13    Research Methodology

13.1    Methodology overview
13.2    Secondary research
13.3    Market modeling
            Creating an initial data model
            Revising the initial data model
            Creating a final estimate
            Creating demographic value splits
13.4    Primary research
13.5    Data finalization
13.6    Ongoing research

Chapter 14    Appendix

14.1    Future readings
14.2    How to contact experts in your industry

List of Tables

Table 1: Make up category definitions
Table 2: Make up distribution channels
Table 3: China Makeup value, 2001-2006 (CNY m, nominal prices)
Table 4: China Makeup value forecast, 2006-2011 (CNY m, nominal prices)
Table 5: China Makeup value, 2001-2006 (US$ m, nominal prices)
Table 6: China Makeup value forecast, 2006-2011 (US$ m, nominal prices)
Table 7: China Makeup volume, 2001-2006 (Units m)
Table 8: China Makeup volume forecast, 2006-2011 (Units m)
Table 9: China Makeup brand share, by value, 2005-2006 (%)
Table 10: China Makeup value, by brand 2005-2006 (CNY m, nominal prices)
Table 11: China Makeup company share by value, 2005-2006 (%)
Table 12: China Makeup value, by company, 2005-2006 (CNY m, nominal prices)
Table 13: China Makeup distribution channels, by value, 2005-2006 (%)
Table 14: China Makeup value, by distribution channel, 2005-2006 (CNY m, nominal prices)
Table 15: China Makeup expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 16: China Makeup forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 17: China Makeup expenditure per capita, 2001-2006 (US$, nominal prices)
Table 18: China Makeup forecast expenditure per capita, 2006-2011 (US$, nominal prices)
Table 19: China Makeup consumption per capita, 2001-2006 (Units)
Table 20: China Makeup forecast consumption per capita, 2006-2011 (Units)
Table 21: Shiseido Company Limited Key Facts
Table 22: China Eye Make-Up value, 2001-2006 (CNY m, nominal prices)
Table 23: China Eye Make-Up value forecast, 2006-2011 (CNY m, nominal prices)
Table 24: China Eye Make-Up value, 2001-2006 (US$ m, nominal prices)
Table 25: China Eye Make-Up value forecast, 2006-2011 (US$ m, nominal prices)
Table 26: China Eye Make-Up volume, 2001-2006 (Units m)
Table 27: China Eye Make-Up volume forecast, 2006-2011 (Units m)
Table 28: China Eye Make-Up brand share, by value, 2005-2006 (%)
Table 29: China Eye Make-Up value, by brand 2005-2006 (CNY m, nominal prices)
Table 30: China Eye Make-Up company share by value, 2005-2006 (%)
Table 31: China Eye Make-Up value, by company, 2005-2006 (CNY m, nominal prices)
Table 32: China Eye Make-Up distribution channels, by value, 2005-2006 (%)
Table 33: China Eye Make-Up value, by distribution channel, 2005-2006 (CNY m, nominal prices)
Table 34: China Eye Make-Up expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 35: China Eye Make-Up forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 36: China Eye Make-Up expenditure per capita, 2001-2006 (US$, nominal prices)
Table 37: China Eye Make-Up forecast expenditure per capita, 2006-2011 (US$, nominal prices)
Table 38: China Eye Make-Up consumption per capita, 2001-2006 (Units)
Table 39: China Eye Make-Up forecast consumption per capita, 2006-2011 (Units)
Table 40: China Nail Make-Up value, 2001-2006 (CNY m, nominal prices)
Table 41: China Nail Make-Up value forecast, 2006-2011 (CNY m, nominal prices)
Table 42: China Nail Make-Up value, 2001-2006 (US$ m, nominal prices)
Table 43: China Nail Make-Up value forecast, 2006-2011 (US$ m, nominal prices)
Table 44: China Nail Make-Up volume, 2001-2006 (Units m)
Table 45: China Nail Make-Up volume forecast, 2006-2011 (Units m)
Table 46: China Nail Make-Up brand share, by value, 2005-2006 (%)
Table 47: China Nail Make-Up value, by brand 2005-2006 (CNY m, nominal prices)
Table 48: China Nail Make-Up company share by value, 2005-2006 (%)
Table 49: China Nail Make-Up value, by company, 2005-2006 (CNY m, nominal prices)
Table 50: China Nail Make-Up distribution channels, by value, 2005-2006 (%)
Table 51: China Nail Make-Up value, by distribution channel, 2005-2006 (CNY m, nominal prices)
Table 52: China Nail Make-Up expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 53: China Nail Make-Up forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 54: China Nail Make-Up expenditure per capita, 2001-2006 (US$, nominal prices)
Table 55: China Nail Make-Up forecast expenditure per capita, 2006-2011 (US$, nominal prices)
Table 56: China Nail Make-Up consumption per capita, 2001-2006 (Units)
Table 57: China Nail Make-Up forecast consumption per capita, 2006-2011 (Units)
Table 58: China Face Make-Up value, 2001-2006 (CNY m, nominal prices)
Table 59: China Face Make-Up value forecast, 2006-2011 (CNY m, nominal prices)
Table 60: China Face Make-Up value, 2001-2006 (US$ m, nominal prices)
Table 61: China Face Make-Up value forecast, 2006-2011 (US$ m, nominal prices)
Table 62: China Face Make-Up volume, 2001-2006 (Units m)
Table 63: China Face Make-Up volume forecast, 2006-2011 (Units m)
Table 64: China Face Make-Up brand share, by value, 2005-2006 (%)
Table 65: China Face Make-Up value, by brand 2005-2006 (CNY m, nominal prices)
Table 66: China Face Make-Up company share by value, 2005-2006 (%)
Table 67: China Face Make-Up value, by company, 2005-2006 (CNY m, nominal prices)
Table 68: China Face Make-Up distribution channels, by value, 2005-2006 (%)
Table 69: China Face Make-Up value, by distribution channel, 2005-2006 (CNY m, nominal prices)
Table 70: China Face Make-Up expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 71: China Face Make-Up forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 72: China Face Make-Up expenditure per capita, 2001-2006 (US$, nominal prices)
Table 73: China Face Make-Up forecast expenditure per capita, 2006-2011 (US$, nominal prices)
Table 74: China Face Make-Up consumption per capita, 2001-2006 (Units)
Table 75: China Face Make-Up forecast consumption per capita, 2006-2011 (Units)
Table 76: China Lip Make-Up Cleaners value, 2001-2006 (CNY m, nominal prices)
Table 77: China Lip Make-Up Cleaners value forecast, 2006-2011 (CNY m, nominal prices)
Table 78: China Lip Make-Up Cleaners value, 2001-2006 (US$ m, nominal prices)
Table 79: China Lip Make-Up Cleaners value forecast, 2006-2011 (US$ m, nominal prices)
Table 80: China Lip Make-Up Cleaners volume, 2001-2006 (Units m)
Table 81: China Lip Make-Up Cleaners volume forecast, 2006-2011 (Units m)
Table 82: China Lip Make-Up Cleaners brand share, by value, 2005-2006 (%)
Table 83: China Lip Make-Up Cleaners value, by brand 2005-2006 (CNY m, nominal prices)
Table 84: China Lip Make-Up Cleaners company share by value, 2005-2006 (%)
Table 85: China Lip Make-Up Cleaners value, by company, 2005-2006 (CNY m, nominal prices)
Table 86: China Lip Make-Up Cleaners distribution channels, by value, 2005-2006 (%)
Table 87: China Lip Make-Up Cleaners value, by distribution channel, 2005-2006 (CNY m, nominal prices)
Table 88: China Lip Make-Up Cleaners expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 89: China Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 90: China Lip Make-Up Cleaners expenditure per capita, 2001-2006 (US$, nominal prices)
Table 91: China Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (US$, nominal prices)
Table 92: China Lip Make-Up Cleaners consumption per capita, 2001-2006 (Units)
Table 93: China Lip Make-Up forecast consumption per capita, 2006-2011 (Units)
Table 94: Global Make up market value, 2006
Table 95: Global Make up market split (value terms (US$ m), 2006) Top 5 countries
Table 96: Global Make up market volume, 2006
Table 97: Global Make up market split (volume terms, 2006) Top 5 countries
Table 98: Leading players - Top 5 countries
Table 99: China Make Up new product launches (reports) and SKUs, by company (Top 5 companies), 2006
Table 100: China Make Up new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006
Table 101: China Make Up new product launches (reports), by Ingredients (Top 10 Ingredients), 2006
Table 102: China Make Up new product launches (reports), by Package tags or Claims, 2006
Table 103: China Make Up new product launches (reports) Recent 5 launches
Table 104: China Key Facts
Table 105: China population, by age group, 2000-2005 (millions)
Table 106: China population forecast, by age group, 2005-2010 (millions)
Table 107: China population, by gender, 2000-2005 (millions)
Table 108: China population forecast, by gender, 2005-2010 (millions)
Table 109: China real GDP, 2000-2005 (CNY bn, 2005 prices)
Table 110: China real GDP forecast, 2005-2010 (CNY bn, 2005 prices)
Table 111: China nominal GDP, 2000-2005 (CNY bn, nominal prices)
Table 112: China real GDP, 2000-2005 (US$ bn, 2005 prices)
Table 113: China real GDP forecast, 2005-2010 (US$ bn, 2005 prices)
Table 114: China consumer price index, 2000-2005 (2000=100)
Table 115: China consumer price index, 2005-2010 (2000=100)
Table 116: China exchange rate, 2000-2005

List of Figures

Figure 1: China Makeup value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 2: China Makeup category growth comparison, by value, 2001-2011
Figure 3: China Makeup volume & volume forecast, 2001-2011 (Units m)
Figure 4: China Makeup category growth comparison, by volume, 2001-2011
Figure 5: China Makeup company share, by value, 2005-2006 (%)
Figure 6: China Makeup distribution channels, by value, 2005-2006 (CNY m, nominal prices)
Figure 7: China Eye make-up value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 8: China Eye make-up category growth comparison, by value, 2001-2011
Figure 9: China Eye make-up volume & volume forecast, 2001-2011 (Units m)
Figure 10: China Eye make-up category growth comparison, by volume, 2001-2011
Figure 11: China Eye make-up company share, by value, 2005-2006 (%)
Figure 12: China Eye make-up distribution channels, by value, 2005-2006 (CNY m, nominal prices)
Figure 13: China Nail make-up value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 14: China Nail make-up volume & volume forecast, 2001-2011 (Units m)
Figure 15: China Nail make-up company share, by value, 2005-2006 (%)
Figure 16: China Nail make-up distribution channels, by value, 2005-2006 (CNY m, nominal prices)
Figure 17: China Face make-up value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 18: China Face make-up category growth comparison, by value, 2001-2011
Figure 19: China Face make-up volume & volume forecast, 2001-2011 (Units m)
Figure 20: China Face make-up category growth comparison, by volume, 2001-2011
Figure 21: China Face make-up company share, by value, 2005-2006 (%)
Figure 22: China Face make-up distribution channels, by value, 2005-2006 (CNY m, nominal prices)
Figure 23: China Lip make-up value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 24: China Lip make-up category growth comparison, by value, 2001-2011
Figure 25: China Lip make-up volume & volume forecast, 2001-2011 (Units m)
Figure 26: China Lip make-up category growth comparison, by volume, 2001-2011
Figure 27: China Lip make-up company share, by value, 2005-2006 (%)
Figure 28: China Lip make-up distribution channels, by value, 2005-2006 (CNY m, nominal prices)
Figure 29: Global Make up market split (value terms, 2006) Top 5 countries
Figure 30: Global Make up market value, 2001-2006 (Top 5 countries)
Figure 31: Global Make up market split (volume terms, 2006) Top 5 countries
Figure 32: Global Make up market volume, 2001-2006 (Top 5 countries)
Figure 33: Map of China
Figure 34: Annual data review process