Report Summary

Introduction
This databook is a detailed information resource covering all the key data points on Haircare in China.  It includes comprehensive value volume segmentation and market share data.  The databook supplies actual data to 2006 and full forecasts to 2011.

Scope of this Report
-  Contains information on 5 categories:  Conditioner, Hair Colorants, Perms & Relaxers, Shampoo and Styling Agents
-  Provides market value, volume, expenditure and consumption data by market, segment and subsegment
-  Includes company and brand share data by categories

Research & Analysis Highlights
The market for Haircare in China increased between 2001-2006, growing at an average annual rate of 4%.

The leading company in the market in 2006 was Procter & Gamble Company, The.  The second-largest player was Unilever with L'Oreal S.A. in third place.

Key Reasons to Read this Report
-  Discover the major quantitative trends affecting the Haircare markets
-  Understand consumers' consumption and expenditure patterns
-  Understand the future direction of the market with reliable historical data and full five year forecasting

Report Outline

Chapter 1    Executive Summary

1.1    Summary Market Level - Haircare
    1.1.1  Market Value
    1.1.2  Market Value Forecast
    1.1.3  Market Volume
    1.1.4  Market Volume Forecast
    1.1.5  Market Segmentation
    1.1.6  Market Share
1.2    Summary category level - Conditioner
    1.2.1  Market Value
    1.2.2  Market Value Forecast
    1.2.3  Market Volume
    1.2.4  Market Volume Forecast
    1.2.5  Market Segmentation
    1.2.6  Market Share
1.3    Summary category level - Shampoo
    1.3.1  Market Value
    1.3.2  Market Value Forecast
    1.3.3  Market Volume
    1.3.4  Market Volume Forecast
    1.3.5  Market Segmentation
    1.3.6  Market Share
1.4    Summary category level - Perms & Relaxers
    1.4.1  Market Value
    1.4.2  Market Value Forecast
    1.4.3  Market Volume
    1.4.4  Market Volume Forecast
    1.4.5  Market Segmentation
    1.4.6  Market Share
1.5    Summary category level - Styling Agents
    1.5.1  Market Value
    1.5.2  Market Value Forecast
    1.5.3  Market Volume
    1.5.4  Market Volume Forecast
    1.5.5  Market Segmentation
    1.5.6  Market Share
1.6    Summary category level - Hair Colorants
    1.6.1  Market Value
    1.6.2  Market Value Forecast
    1.6.3  Market Volume
    1.6.4  Market Volume Forecast
    1.6.5  Market Segmentation
    1.6.6  Market Share

Chapter 2    Introduction

What is this report about?
How to use this report
Market Definition
Table of Contents
List of Figures
List of Tables

Chapter 3    Market Overview

3.1    Value Analysis, 2001-2006
3.2    Value Analysis, 2006-2011
3.3    Value Analysis, US$ 2001-2006
3.4    Value Analysis, US$ 2006-2011
3.5    Volume Analysis, 2001-2006
3.6    Volume Analysis, 2006-2011
3.7    Company & Brand Share Analysis
3.8    Distribution Analysis
3.9    Expenditure & Consumption Per Capita

Chapter 4    Leading Company Profiles

4.1    Procter & Gamble Company, The
4.2    Unilever

Chapter 5    Category Analysis - Conditioner

5.1    Value Analysis, 2001-2006
5.2    Value Analysis, 2006-2011
5.3    Value Analysis, US$ 2001-2006
5.4    Value Analysis, US$ 2006-2011
5.5    Volume Analysis, 2001-2006
5.6    Volume Analysis, 2006-2011
5.7    Company & Brand Share Analysis
5.8    Distribution Analysis
5.9    Expenditure & Consumption Per Capita

Chapter 6    Category Analysis - Shampoo

6.1    Value Analysis, 2001-2006
6.2    Value Analysis, 2006-2011
6.3    Value Analysis, US$ 2001-2006
6.4    Value Analysis, US$ 2006-2011
6.5    Volume Analysis, 2001-2006
6.6    Volume Analysis, 2006-2011
6.7    Company & Brand Share Analysis
6.8    Distribution Analysis
6.9    Expenditure & Consumption Per Capita

Chapter 7    Category Analysis - Perms & Relaxers

7.1    Value Analysis, 2001-2006
7.2    Value Analysis, 2006-2011
7.3    Value Analysis, US$ 2001-2006
7.4    Value Analysis, US$ 2006-2011
7.5    Volume Analysis, 2001-2006
7.6    Volume Analysis, 2006-2011
7.7    Company & Brand Share Analysis
7.8    Distribution Analysis
7.9    Expenditure & Consumption Per Capita

Chapter 8    Category Analysis - Styling Agents

8.1    Value Analysis, 2001-2006
8.2    Value Analysis, 2006-2011
8.3    Value Analysis, US$ 2001-2006
8.4    Value Analysis, US$ 2006-2011
8.5    Volume Analysis, 2001-2006
8.6    Volume Analysis, 2006-2011
8.7    Company & Brand Share Analysis
8.8    Distribution Analysis
8.9    Expenditure & Consumption Per Capita

Chapter 9    Category Analysis - Hair Colorants

9.1    Value Analysis, 2001-2006
9.2    Value Analysis, 2006-2011
9.3    Value Analysis, US$ 2001-2006
9.4    Value Analysis, US$ 2006-2011
9.5    Volume Analysis, 2001-2006
9.6    Volume Analysis, 2006-2011
9.7    Company & Brand Share Analysis
9.8    Distribution Analysis
9.9    Expenditure & Consumption Per Capita

Chapter 10    Country Comparison

10.1    Value
10.2    Volume
10.3    Market Share

Chapter 11    New Product Development

11.1    Product launches over time
11.2    Recent product launches

Chapter 12    China Socioeconomic Profile

12.1    Country Overview
12.2    Key Facts
12.3    Political Overview
12.4    China Economic Overview

Chapter 13    China Macroeconomic Profile

13.1    Macroeconomic Indicators

Chapter 14    Research Methodology

14.1    Methodology overview
14.2    Secondary research
14.3    Market modeling
            Creating an initial data model
            Revising the initial data model
            Creating a final estimate
            Creating demographic value splits
14.4    Primary research
14.5    Data finalization
14.6    Ongoing research

Chapter 15    Appendix

15.1    Future readings
15.2    How to contact experts in your industry

List of Tables

Table 1: Haircare category definitions
Table 2: Haircare distribution channels
Table 3: China Haircare value, 2001-2006 (CNY m, nominal prices)
Table 4: China Haircare value forecast, 2006-2011 (CNY m, nominal prices)
Table 5: China Haircare value, 2001-2006 (US$ m nominal prices)
Table 6: China Haircare value forecast, 2006-2011 (US$ m nominal prices)
Table 7: China Haircare volume, 2001-2006 (Units m)
Table 8: China Haircare volume forecast, 2006-2011 (Units m)
Table 9: China Haircare brand share, by value, 2005-2006 (%)
Table 10: China Haircare value, by brand 2005-2006 (CNY m nominal prices)
Table 11: China Haircare company share by value, 2005-2006 (%)
Table 12: China Haircare value, by company, 2005-2006 (CNY m nominal prices)
Table 13: China Haircare distribution channels, by value, 2005-2006 (%)
Table 14: China Haircare value, by distribution channel, 2005-2006 (CNY m nominal prices)
Table 15: China Haircare expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 16: China Haircare forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 17: China Haircare expenditure per capita, 2001-2006 (US$ nominal prices)
Table 18: China Haircare forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 19: China Haircare consumption per capita, 2001-2006 (Units)
Table 20: China Haircare forecast consumption per capita, 2006-2011 (Units)
Table 21: Procter & Gamble Company, The Key Facts
Table 22: Unilever Key Facts
Table 23: China Conditioner value, 2001-2006 (CNY m, nominal prices)
Table 24: China Conditioner value forecast, 2006-2011 (CNY m, nominal prices)
Table 25: China Conditioner value, 2001-2006 (US$ m nominal prices)
Table 26: China Conditioner value forecast, 2006-2011 (US$ m nominal prices)
Table 27: China Conditioner volume, 2001-2006 (Units m)
Table 28: China Conditioner volume forecast, 2006-2011 (Units m)
Table 29: China Conditioner brand share, by value, 2005-2006 (%)
Table 30: China Conditioner value, by brand 2005-2006 (CNY m nominal prices)
Table 31: China Conditioner company share by value, 2005-2006 (%)
Table 32: China Conditioner value, by company, 2005-2006 (CNY m nominal prices)
Table 33: China Conditioner distribution channels, by value, 2005-2006 (%)
Table 34: China Conditioner value, by distribution channel, 2005-2006 (CNY m nominal prices)
Table 35: China Conditioner expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 36: China Conditioner forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 37: China Conditioner expenditure per capita, 2001-2006 (US$ nominal prices)
Table 38: China Conditioner forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 39: China Conditioner consumption per capita, 2001-2006 (Units)
Table 40: China Conditioner forecast consumption per capita, 2006-2011 (Units)
Table 41: China Shampoo value, 2001-2006 (CNY m, nominal prices)
Table 42: China Shampoo value forecast, 2006-2011 (CNY m, nominal prices)
Table 43: China Shampoo value, 2001-2006 (US$ m nominal prices)
Table 44: China Shampoo value forecast, 2006-2011 (US$ m nominal prices)
Table 45: China Shampoo volume, 2001-2006 (Units m)
Table 46: China Shampoo volume forecast, 2006-2011 (Units m)
Table 47: China Shampoo brand share, by value, 2005-2006 (%)
Table 48: China Shampoo value, by brand 2005-2006 (CNY m nominal prices)
Table 49: China Shampoo company share by value, 2005-2006 (%)
Table 50: China Shampoo value, by company, 2005-2006 (CNY m nominal prices)
Table 51: China Shampoo distribution channels, by value, 2005-2006 (%)
Table 52: China Shampoo value, by distribution channel, 2005-2006 (CNY m nominal prices)
Table 53: China Shampoo expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 54: China Shampoo forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 55: China Shampoo expenditure per capita, 2001-2006 (US$ nominal prices)
Table 56: China Shampoo forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 57: China Shampoo consumption per capita, 2001-2006 (Units)
Table 58: China Shampoo forecast consumption per capita, 2006-2011 (Units)
Table 59: China Perms & relaxers value, 2001-2006 (CNY m, nominal prices)
Table 60: China Perms & relaxers value forecast, 2006-2011 (CNY m, nominal prices)
Table 61: China Perms & relaxers value, 2001-2006 (US$ m nominal prices)
Table 62: China Perms & relaxers value forecast, 2006-2011 (US$ m nominal prices)
Table 63: China Perms & relaxers volume, 2001-2006 (Units m)
Table 64: China Perms & relaxers volume forecast, 2006-2011 (Units m)
Table 65: China Perms & relaxers brand share, by value, 2005-2006 (%)
Table 66: China Perms & relaxers value, by brand 2005-2006 (CNY m nominal prices)
Table 67: China Perms & relaxers company share by value, 2005-2006 (%)
Table 68: China Perms & relaxers value, by company, 2005-2006 (CNY m nominal prices)
Table 69: China Perms & relaxers distribution channels, by value, 2005-2006 (%)
Table 70: China Perms & relaxers value, by distribution channel, 2005-2006 (CNY m nominal prices)
Table 71: China Perms & relaxers expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 72: China Perms & relaxers forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 73: China Perms & relaxers expenditure per capita, 2001-2006 (US$ nominal prices)
Table 74: China Perms & relaxers forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 75: China Perms & relaxers consumption per capita, 2001-2006 (Units)
Table 76: China Perms & relaxers forecast consumption per capita, 2006-2011 (Units)
Table 77: China Styling agents value, 2001-2006 (CNY m, nominal prices)
Table 78: China Styling agents value forecast, 2006-2011 (CNY m, nominal prices)
Table 79: China Styling agents value, 2001-2006 (US$ m nominal prices)
Table 80: China Styling agents value forecast, 2006-2011 (US$ m nominal prices)
Table 81: China Styling agents volume, 2001-2006 (Units m)
Table 82: China Styling agents volume forecast, 2006-2011 (Units m)
Table 83: China Styling agents brand share, by value, 2005-2006 (%)
Table 84: China Styling agents value, by brand 2005-2006 (CNY m nominal prices)
Table 85: China Styling agents company share by value, 2005-2006 (%)
Table 86: China Styling agents value, by company, 2005-2006 (CNY m nominal prices)
Table 87: China Styling agents distribution channels, by value, 2005-2006 (%)
Table 88: China Styling agents value, by distribution channel, 2005-2006 (CNY m nominal prices)
Table 89: China Styling agents expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 90: China Styling agents forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 91: China Styling agents expenditure per capita, 2001-2006 (US$ nominal prices)
Table 92: China Styling agents forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 93: China Styling agents consumption per capita, 2001-2006 (Units)
Table 94: China Styling agents forecast consumption per capita, 2006-2011 (Units)
Table 95: China Hair colorants Cleaners value, 2001-2006 (CNY m, nominal prices)
Table 96: China Hair colorants Cleaners value forecast, 2006-2011 (CNY m, nominal prices)
Table 97: China Hair colorants Cleaners value, 2001-2006 (US$ m nominal prices)
Table 98: China Hair colorants Cleaners value forecast, 2006-2011 (US$ m nominal prices)
Table 99: China Hair colorants Cleaners volume, 2001-2006 (Units m)
Table 100: China Hair colorants Cleaners volume forecast, 2006-2011 (Units m)
Table 101: China Hair colorants Cleaners brand share, by value, 2005-2006 (%)
Table 102: China Hair colorants Cleaners value, by brand 2005-2006 (CNY m nominal prices)
Table 103: China Hair colorants Cleaners company share by value, 2005-2006 (%)
Table 104: China Hair colorants Cleaners value, by company, 2005-2006 (CNY m nominal prices)
Table 105: China Hair colorants Cleaners distribution channels, by value, 2005-2006 (%)
Table 106: China Hair colorants Cleaners value, by distribution channel, 2005-2006 (CNY m nominal prices)
Table 107: China Hair colorants Cleaners expenditure per capita, 2001-2006 (CNY, nominal prices)
Table 108: China Hair colorants Cleaners forecast expenditure per capita, 2006-2011 (CNY, nominal prices)
Table 109: China Hair colorants Cleaners expenditure per capita, 2001-2006 (US$ nominal prices)
Table 110: China Hair colorants Cleaners forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 111: China Hair colorants Cleaners consumption per capita, 2001-2006 (Units)
Table 112: China Hair colorants forecast consumption per capita, 2006-2011 (Units)
Table 113: Global Haircare market value, 2006
Table 114: Global Haircare market split (value terms (US$ m), 2006) Top 5 countries
Table 115: Global Haircare market volume, 2006
Table 116: Global Haircare market split (volume terms, 2006) Top 5 countries
Table 117: Leading players - Top 5 countries
Table 118: China Haircare new product launches (reports) and SKUs, by company (Top 5 companies), 2006
Table 119: China Haircare new product launches (reports), by flavor and fragrances, 2006
Table 120: China Haircare new product launches (reports), by Ingredients (Top 10 Ingredients), 2006
Table 121: China Haircare new product launches (reports), by Package tags or Claims, 2006
Table 122: China Haircare new product launches (reports) Recent 5 launches
Table 123: China Key Facts
Table 124: China population, by age group, 2000-2005 (millions)
Table 125: China population forecast, by age group, 2005-2010 (millions)
Table 126: China population, by gender, 2000-2005 (millions)
Table 127: China population forecast, by gender, 2005-2010 (millions)
Table 128: China real GDP, 2000-2005 (CNY bn, 2005 prices)
Table 129: China real GDP forecast, 2005-2010 (CNY bn, 2005 prices)
Table 130: China nominal GDP, 2000-2005 (CNY bn, nominal prices)
Table 131: China real GDP, 2000-2005 (US$ bn, 2005 prices)
Table 132: China real GDP forecast, 2005-2010 (US$ bn, 2005 prices)
Table 133: China consumer price index, 2000-2005 (2000=100)
Table 134: China consumer price index, 2005-2010 (2000=100)
Table 135: China exchange rate, 2000-2005

List of Figures

Figure 1: China Haircare value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 2: China Haircare category growth comparison, by value, 2001-2011
Figure 3: China Haircare volume & volume forecast, 2001-2011 (Units m)
Figure 4: China Haircare category growth comparison, by volume, 2001-2011
Figure 5: China Haircare company share, by value, 2005-2006 (%)
Figure 6: China Haircare distribution channels, by value, 2005-2006(CNY m, nominal prices)
Figure 7: China Conditioner value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 8: China Conditioner category growth comparison, by value, 2001-2011
Figure 9: China Conditioner volume & volume forecast, 2001-2011 (Units m)
Figure 10: China Conditioner category growth comparison, by volume, 2001-2011
Figure 11: China Conditioner company share, by value, 2005-2006 (%)
Figure 12: China Conditioner distribution channels, by value, 2005-2006(CNY m, nominal prices)
Figure 13: China Shampoo value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 14: China Shampoo category growth comparison, by value, 2001-2011
Figure 15: China Shampoo volume & volume forecast, 2001-2011 (Units m)
Figure 16: China Shampoo category growth comparison, by volume, 2001-2011
Figure 17: China Shampoo company share, by value, 2005-2006 (%)
Figure 18: China Shampoo distribution channels, by value, 2005-2006(CNY m, nominal prices)
Figure 19: China Perms & relaxers value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 20: China Perms & relaxers category growth comparison, by value, 2001-2011
Figure 21: China Perms & relaxers volume & volume forecast, 2001-2011 (Units m)
Figure 22: China Perms & relaxers category growth comparison, by volume, 2001-2011
Figure 23: China Perms & relaxers company share, by value, 2005-2006 (%)
Figure 24: China Perms & relaxers distribution channels, by value, 2005-2006(CNY m, nominal prices)
Figure 25: China Styling agents value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 26: China Styling agents category growth comparison, by value, 2001-2011
Figure 27: China Styling agents volume & volume forecast, 2001-2011 (Units m)
Figure 28: China Styling agents category growth comparison, by volume, 2001-2011
Figure 29: China Styling agents company share, by value, 2005-2006 (%)
Figure 30: China Styling agents distribution channels, by value, 2005-2006(CNY m, nominal prices)
Figure 31: China Hair colorants value & value forecast, 2001-2011 (CNY m, nominal prices)
Figure 32: China Hair colorants category growth comparison, by value, 2001-2011
Figure 33: China Hair colorants volume & volume forecast, 2001-2011 (Units m)
Figure 34: China Hair colorants category growth comparison, by volume, 2001-2011
Figure 35: China Hair colorants company share, by value, 2005-2006 (%)
Figure 36: China Hair colorants distribution channels, by value, 2005-2006(CNY m, nominal prices)
Figure 37: Global Haircare market split (value terms, 2006) Top 5 countries
Figure 38: Global Haircare market value, 2001-2006 (Top 5 countries)
Figure 39: Global Haircare market split (volume terms, 2006) Top 5 countries
Figure 40: Global Haircare market volume, 2001-2006 (Top 5 countries)
Figure 41: Map of China
Figure 42: Annual data review process