Introduction
This brief identifies the key trends within the manufacturing sector in 2009. As the economic crisis worsens, manufacturers are trying to safeguard the future of their businesses. Different regions and industries are feeling the pressure in varying ways with the resulting impact on technology investment grim. Still, opportunities exist for technology vendors able to quickly adapt to the situation.
Scope
*This brief looks at key manufacturing regions around the world including both Western and emerging economies.
*It considers the impact on a range of different manufacturing industries such as automotive and consumer packaged goods.
*The 2009 Trends to Watch piece looks at the expected impact of the economic crisis in 2009 on hardware, software, and services.
Report Highlights
For many companies a basic strategy of damage limitation is being enforced, while for others, like in the US automotive industry, it has now become a game of staying solvent. Manufacturing companies around the world are trying to assess the impact the economic crisis is having on their business, and taking steps to ensure survival.
Reasons to Purchase
*Understand assessment of which manufacturing regions and industries will suffer the most from the economic crisis in 2009.
*Assess which technologies will be in demand as manufacturers start to adjust their IT strategies.
*Gain insight into recommendations for surviving the downturn in the manufacturing industry
Report Outline
VIEW
CATALYST
SUMMARY
ANALYSIS
Emerging economies will be driven by domestic demand as Western countries suffer
Emerging economies will be relatively resilient despite falling exports
Western countries are already suffering with some affected worse than others
The aggregate view shows the impact of the economic crisis across multiple countries
Different manufacturing industries will be affected to a varying degree
The automotive and high-tech and electronic industries will be hardest hit in 2009
The chemical and aerospace and defense industries will buck the negative trend
The aggregate view shows the various industries and the likely impact of the crisis in 2009
Technologies will also become subject to fluctuations over the course of 2009
There will be a noticeable shift in software investment as manufacturers react to market conditions
The market for hardware in the manufacturing industry will be impacted significantly
A drop in discretionary spend will cut demand for consulting however other IT services will prevail
ACTIONS
Impact on manufacturing technology customers
Recommendations for those selling technology into the manufacturing sector
APPENDIX
Definitions
Methodology
Further reading
Ask the analyst
consulting
Disclaimer
List of Tables
Table 1: Relative impact of the economic crisis in 2009 on key manufacturing applications
List of Figures
Figure 1: Relative impact of the economic crisis in 2009 on key manufacturing regions
Figure 2: Relative impact of the economic crisis in 2009 on key manufacturing industries
