2008-2009 Annual Report on China's Desktop Market
2009-4-27 16:59

Publisher:

Published:

April 2009

Format:

PDF

Price:

US$2400.00 Single User PDF

Pages:

Key Words:

China's Desktop Market

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  • Executive Summary
  • Table of Contents

Report Highlights

In 2008, the growth rate of sales volume of China's desktop PC market obviously slows down. Desktop PC manufacturers' profit has obvious downslide, and they are experiencing unprecedented test. As for product structure, hardware's upgrade speed obviously accelerated. CPU dual-core has overall popularization, quad-core rapidly occupies the market, and 45nm has more widely application; large-scale display and wide screen LCD become market mainstream. 4-6 tier regional market becomes the focus, country market has great potential. At the inflection point, product, channel, marketing, service and business mode innovations will become desktop PC manufacturers' weapons; acquisition and convergence will become industry development's trend.

In the face of changes and challenges in competition and the market, we release 2008-2009 Annual Report on China's Desktop Market, to help vendors, investors and industry insiders grasp more accurately laws governing the market's development and in combing the development track of application value:

* Deep and accurate market research data: On the basis of in-depth research of leading vendors' main product models, the report depicts changes in the market from the angle of product structure, price segments, regions and provinces, cities, vertical and parallel segments, and distribution channels.
* All-round and profound market competition analysis: In addition to summing up enterprises' performance in the dimension of market segments, competition strategy and SWOT analysis, we leverage its profound understanding of the IT market to establish a CPM matrix system consisting of 6 items and 31 sub-items, to review the makings of success in the marketplace. Vendors are divided into four quadrants including leaders and challengers.
* Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, it conducts correlation analysis with related industry links, to present valuable trend analysis and quantitative forecast result.


Table of Contents


Main Conclusions
Key Findings
I. Overview of the Global Desktop PC Market in 2008
(I) Market Size & Growth
1. Market Size & Growth in 2008
2. New Technology Application
(II) Basic Characteristics
(III) Major Countries & Regions
1. USA
2. Europe
3. Japan
4. Asia-Pacific
II. Overview of China's Desktop PC Market in 2008
(I) Market Size & Growth
1. Market Size & Growth, 2006-2008
2. Price Trend
(II) Basic Characteristics
(III) Market Structure Analysis
1. Product Structure
2. Price Segments Structure
3. Provincial Structure
4. City Level Structure
5. Vertical Structure
6. Parallel Structure
7. Channel Structure
(IV) Brand Market Shares Analysis
1. Overall Shares, 2007-2008
2. Price Segment Shares in 2008
3. Regional Shares in 2008
4. Vertical Shares in 2008
5. Parallel Shares in 2008
III. Forecast on China's Desktop PC Market Development, 2009-2011
(I) Forecast on the Size of China's Desktop PC Market, 2009-2011
(II) Forecast on the Structure of China's Desktop PC Market, 2009-2011
1. Product Structure
2. Price Segments Structure
3. Regional Structure
4. City Level Structure
5. Vertical Structure
6. Parallel Structure
7. Channel Structure
IV. Analysis on Trend of China's PC Market, 2009-2011
(I) Products & Technologies
(II) Price
(III) Channels
(IV) Services
V. Study of Market Segments
(I) Home Market
1. Competition Situation
2. Impetuses
3. Obstacles
(II) Business Market
1. Competition Situation
2. Impetuses
3. Obstacles
VI. Analysis on Competition in China's Desktop PC Market
(I) Overall Competition Situation
1. Competition between Existing Vendors
2. Potential Entrants & Substitute Products
(II) Leading Vendors' Competition Strategies & SWOT Analysis
1. LENOVO
2....
VII. China's Desktop PC User Requirements Study
(I) Brand Preference
(II) Product Functions
(III) Price Expectations
(IV) Sales Promotion
(V) Purchasing Channels
(VI) Service Experiences
VIII. Recommendations

List of Tables
Size of China's Desktop PC Market, 2006-2008
Size of China's Desktop PC Market, Q1-Q4 2008
Distribution of Price Brackets in China's Desktop PC Market in 2008
Sales Volume in the Vertical Segments of China's Desktop PC Market in 2008
Sales Revenue in the Vertical Segments of China's Desktop PC Market in 2008
Sales Volume in the Parallel Segments of China's Desktop PC Market in 2008
Sales Revenue in the Parallel Segments of China's Desktop PC Market in 2008
Sales Volume in the Regional Segments of China's Desktop PC Market in 2008
...

List of Figures
Size of the Global Desktop PC Market, 2006-2008
Growth of the American Desktop PC Market, 2006-2008
Growth of the Japanese Desktop PC Market, 2006-2008
Growth of the European Desktop PC Market, 2006-2008
Growth of the Asia-Pacific Desktop PC Market, 2006-2008
Size & Growth of China's Desktop PC Market, 2006-2008
Growth of Sales Volume in China's Desktop PC Market, Q1-Q4 2008
Growth of Sales Revenue in China's Desktop PC Market, Q1-Q4 2008
...







 

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