Report Summary
Research fields: desktop PC, business desktop PC, consumer desktop PC
Vendors involved: Lenovo, Founder, Tongfang, Dell, HP, TCL, Great Wall, Haier, Langchao, Acer, Unisplendour, etc.
Report Highlights
In 2007, China's printer market maintained steady growth. According to statistics from This Consulting, there are 26 million printers in China. The growing printer market fuels the prosperity of the consumables market. China's printer consumables market continues to grow. There is steady growth in the sales volume and sales revenue of both laser printer toner cartridge and inkjet printer ink cartridge. Since the EU introduced the ROHS standard for printing ink in 2006, requiring strict implementation from vendors, the environmental-friendly recovery of consumables has been drawing more attention.
Original consumables remain synonymous with "high quality", and original consumables makers are still the market leaders. At the same time, general consumables of fine quality at a reasonable price meet consumers' strong need to reduce printing cost. As a result, sales of general consumables grow fast, more than 30% annually on average. Printer original consumables makers come under greater competitive pressure, and market competition has intensified.
In the face of changes and challenges of competition and market, This Consulting releases 2007-2008 Annual Report on China's Printer Consumables Market, which helps vendors, investors and industry insiders grasp more accurately laws governing the market's development and in combing the development track of application value:
& Deep and accurate market research data: On the basis of in-depth research of leading vendors' main product models, the report depicts changes in the market from the angle of product structure, price segments, regions and provinces, cities, vertical and parallel segments, and distribution channels.
& All-round and profound brand analysis: In addition to summing up enterprises' performance in the dimension of market segments, competitive strategy and SWOT analysis, This Consulting leverages its profound understanding of the IT market to establish a CPM matrix system consisting of 6 items and 31 sub-items, to review the makings of success in the marketplace. Vendors are divided into four quadrants including leaders and challengers.
& Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, it conducts analysis of related industry links, to present valuable trend analysis and quantitative forecast result.
Report Outline
I. Overview of the Global Printer Consumables Market
(I) Market Size & Growth
1. Market Size & Growth in 2007
2. New Technology Application
(II) Basic Characteristics
(III) Major Countries & Regions
1. USA
2. Europe
3. Japan
4. Asia-Pacific
II. Overview of China's Printer Consumables Market
(I) Market Size & Growth
1. Market Size & Growth, 2005-2007
2. Price Trend
(II) Basic Characteristics
(III) Structure of the Toner Cartridge Market
1. Product Structure
2. Provincial Structure
3. City Level Structure
4. Vertical Structure
5. Parallel Structure
6. Channel Structure
7. Brand Market Shares
(IV) Structure of the Ink Cartridge Market
1. Product Structure
2. Provincial Structure
3. City Level Structure
4. Vertical Structure
5. Parallel Structure
6. Channel Structure
7. Brand Market Shares
III. Forecast of China's Printer Consumables Market, 2008-2012
(I) Size Forecast
(II) Structure Forecast
1. Product Structure
2. Regional Structure
3. City Level Structure
4. Vertical Structure
5. Parallel Structure
6. Channel Structure
IV. Trend of China's Printer Consumables Market, 2008-2012
(I) Product Technology
(II) Price
(III) Channels
(IV) Service
V. Study of Market Segments
(I) Original Consumables
1. Competition Situation
2. Impetuses
3. Obstacles
(II) General Consumables
1. Competition Situation
2. Impetuses
3. Obstacles
VI. Competition Situation in China's Printer Consumables Market, 2008-2012
(I) Overall Competition Situation
1. Competition between Existing Vendors
2. Potential Entrants & Substitute Products
(II) Leading Vendors' Competition Strategies & SWOT Analysis
1. HP
2. ..
VII. User Requirements Study
(I) Brand Preference
(II) Product Functions
(III) Price Expectations
(IV) Sales Promotion
(V) Purchasing Channels
(VI) Service Experiences
VIII. Recommendations from This Consulting
List of Tables
Size of China's Printer Consumables Market, 2005-2007
Size of China's Printer Consumables Market, Q1-Q4 2007
Sales Volume in the Vertical Segments of China's Printer Consumables Market in 2007
Sales Revenue in the Vertical Segments of China's Printer Consumables Market in 2007
Sales Volume in the Parallel Segments of China's Printer Consumables Market in 2007
Sales Revenue in the Parallel Segments of China's Printer Consumables Market in 2007
Sales Volume in the Regional Segments of China's Printer Consumables Market in 2007
...
List of Figures
Size of the Global Printer Consumables Market, 2005-2007
Growth of the America's Printer Consumables Market, 2005-2007
Growth of the Japan's Printer Consumables Market, 2005-2007
Growth of the Europe's Printer Consumables Market, 2005-2007
Growth of the Asia-Pacific Printer Consumables Market, 2005-2007
Size & Growth of China's Printer Consumables Market, 2005-2007
Growth of Sales Volume in China's Printer Consumables Market, Q1-Q4 2007
Growth of Sales Revenue in China's Printer Consumables Market, Q1-Q4 2007
...
