Report Highlights
In 2007, China's MPV market continued to form segments. A market pattern of competitions among multiple oligarchs gradually emerged. There was a growing trend of independent MPV brand building. International brands favored the high-end market, while family MPV also gradually became a new hotspot. The overall competition pattern will slowly turn from manufacturing to the after-sales services market. Competitions in the automobile market will intensify.
In terms of market structure, MPV showed a staircase-type pattern. The high-end market met with a price bottleneck, while the low-end market showed a trend of domination by leading products. Energy conservation and practicality were the keywords for MPVs, while independent brand building and technology innovations turned out to be the hotspots.
In the face of competitions as well as market changes and challenges, the 2007-2008 Annual Report on China's MPV Market released by our team will help enterprises, investors and industry persons to more accurately grasp the growth pattern of China's MPV market, and more profoundly analyze the pattern of competitions in the market:
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More in-depth and detailed market research data. Based on its in-depth research on the key enterprises' key product models, our team offers a vivid description of market changes from the various perspectives of product structure, price segment, regions, provinces and municipalities, urban hierarchy, vertical and horizontal markets and circulation channels, and specifies the future directions for development.
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More comprehensive and in-depth analysis of brand competitions. In addition to summing up enterprises' performances from such diversified dimensions as competition pattern in market segments, competition strategies and SWOT analysis, our team draws upon its profound understanding of China's automobile market and uses various market forecasting methods to assess the elements for market successes, and differentiate market leaders and challengers.
More scientific and comprehensive forecast for future growth. Develop regression models, carry out expert validation for all key market segments and perform linkage analysis with related industry links to ensure the presentation of valuable trend analysis and quantitative forecast results.
Report Framework
Table of Contents
Main Conclusions
Key Findings
Chapter I Overview of the Global MPV Market in 2007
(I) Status of Growth
1. Market size
2. Global market structure and layout
(II) Basic Characteristics
(III) Major Countries and Regions
1. Japan
2. The United States
3. Europe
Chapter II Overview of China's MPV Market in 2007
(I) The Growth Environment
(II) Status of Growth
1. Market size
2. Regional structure
3. Market structure
4. Industry profit level
(III) Characteristics of Growth
(IV) Existing Problems
(V) Market Segments
1. By market demand
2. By market price
Chapter III Forecast for China's MPV Market, 2008-2010
(I) Influential Factors
1. Policy factors
2. Economic factors
3. Social factors
4. Technological factors
(II) Forecast for Market Growth
1. Forecast for Market Size
2. Forecast for Market Structure
3. Forecast for Regional Structure
4. Forecast for Market Segments
Chapter IV Trend of China's MPV Market, 2008-2012
(I) Trend of Production and Consumption
(II) Product Development Trend
(III) Trend of Technology Innovations
(IV) Trend of Competitions
Chapter V Competitions in China's MPV Market in 2007
(I) Competition Models
(II) Competition Pattern
1. Competition pattern
2. Overall competition pattern
3. Potential entrants and substituting products
(III) Leading Enterprises' Competition Strategies
1. GM
2. Guangzhou Honda
Chapter VI User Demand for MPV in China
(I) Brand Preferences
(II) Product Functions
(III) Price Expectations
(IV) Sales Promotion
(V) Information Channels
(VI) Services Experience
Chapter VII Recommendations
Tables
Table 1 Output and Sales of Small MPVs in the US Market in 2007
Table 2 Output and Sales of Big MPVs in the US Market in 2007
Table 3 Makeup of MPV Sales in 2007Q1-Q3—By Displacement and Year-on-Year Growth
Table 4 Comparison of MPV Sales Growth Between 2007H1 and 2006H1
Table 5 Top 3 MPV Sales Models in 2007H1
Table 6 Main High-, Middle- and Low-Class MPV Brands—By Price
Table 7 Income Gap Between Urban Residents
Table 8 Forecast for Total Automobile Sales for 10 Years After 2008
Table 9 Comparison of MPV Output and Sales Volume and Their Growth Rates in China, January-September 2007
Table 11 Data on Shares of MPV Market Segments
Table 12 Forecast for Total MPV Sales Volume and Demand
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Figures
Fig.1 Increases in Passenger Vehicles in China In September 2007
Fig.2 Statistics on MPV Sales in Major Countries
Fig.3. Automobile Sales Growth in EU Countries
Fig.4 Automobile Sales Revenues in Asia/Pacific Countries in 2009
Fig.5 Statistics on Regional Sales and Growth in the World in 2007
Fig.6 Comparison of Total Sales Volume Between Asia/Pacific and China in 2014
Fig.7 Sales in China's MPV Market, January-December 2007
Fig.8. Total MPV Sales in China, 2002-2007
Fig.9 Average MPV Price in China, 2002-2007
Fig.10. Growth of Annual MPV Sales Volume in China, 2002-2007
Fig.11. Growth of Size of China's MPV Market, 2002-2007
Fig.12 Growth of Size of China's MPV (High Price MPV) Market, 2002-2007
Fig.13 Growth of Size of China's MPV (Big MPV) Market, 2002-2007
Fig.14 Sales in China's Automobile Market, January-December 2007
Fig.15. Sales in China's MPV Market, January-December 2005
Fig.16 Sales in China's MPV Market, January-December 2006
Fig.17 Comparison of Overall PMV Sales Growth Between 2006H1 and 2007H1
Fig.18 Growth of the MPV Market in 2006 and 2007H1—By Brand
Fig.19 Statistics on the MPV Market Segments in 2007
Fig.20 Forecast for Sales Volume in the MPV Market
Fig.21. Percentage of Impact of High Oil Price on Consumers' Selection of MPV Models
Fig.22. A Positive Correlation Between Car Class and Tier of City
Fig.23. MPV Sales in Cities of Different Tiers
Fig.24. Percentage of Users' Top Choice Brand as Family Car
Fig.25. Survey of User Demand for Product Functions
Fig.26. Statistics on Prices Acceptable to Users
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