2008-2009 Annual Report on the Development of China's Mobile TV Industry
2009-4-16 16:12

Publisher:

Published:

April 2009

Format:

PDF

Price:

US$3000.00 Single User PDF

Pages:

Key Words:

China's Mobile TV Industry

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  • Executive Summary
  • Table of Contents

Report Highlights

In 2008, Olympic economy drives more manufacturers to enter mobile TV industry, which includes some famous enterprises in all aspects of the industry chain, such as chip industrial giant Intel signs a strategic cooperation agreement with the administration of radio film and television; global mobile phone giant Nokia also signs a strategic cooperation agreement with the administration of radio film and television; Samsung has developed the mobile phones with the function of supporting CMMB, the mobile phone prepares to enter the market; China's domestic enterprises make preparation. China's mobile TV industry is rising, a huge market is taking shape, which is a opportunity and challenge for the enterprises in China's mobile TV industry chain; meanwhile, the situation is threat and opportunity for the three full-services telecom operators in China.

In the face of changes and challenges of competition and market, we release 2008-2009 Annual Report on the Development of China's Mobile TV Industry, which helps vendors, investors and industry chain grasp more accurately the market's pulse and in combing the market's development track:

* Backed by full and accurate market description on the present situation and leading products' competition pattern of China's mobile TV industry in 2008, the report helps clients to establish the concept of China's mobile TV industry and market development, and assumes the overall industrial situation.
* The report elaborates on leading brands' performance in major industry segments in 2008, helps clients to review major manufacturers in China's Mobile TV industry chain, and lays foundation for strategic investment and seeking partners.
* Quantitative description on mobile TV industrial export and import, analysis on industrial export and import from many angles, and putting forward reasonable recommendations.
* Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, the report examines related links in the industry, and presents valuable trend analysis and quantitative forecast result.


Table of Contents

Main Conclusions
Key Findings
I. Overview of Global Mobile TV Industry in 2008
(I) Development Situation
1. Industry Size and Growth
2. Industry Structure
3. Industry Competition
4. Industry Transfer
(II) Basic Characteristics
(III) Major Countries & Regions
1. USA
2. Europe
3. Japan
4. ...
II. Overview of the Development of China's Mobile TV in 2008
(I) Development Situation
1. Industry Environment
2. Industry Size and Growth
3. Industry Structure
4. Industry Profitability
5. Industry Investment
6. Industry Independent Innovation Ability
7. Industry External Dependence
(II) Basic Characteristics
III. Study on Industry Segments of China's Mobile TV Industry in 2008
(I) Onboard Mobile TV
(II) Hand-held Mobile TV
1. Mobile Phone TV Market
2. MP4 Market
3. PND Market
4. ...
IV. Forecast on the Development of China's Mobile TV Industry, 2009-2011
(I) Factors Affecting the Market
1. Favorable Factors
2. Unfavorable Factors
(II) Forecast on the Size of China's Mobile TV Industry, 2009-2011
(III) Forecast on the Structure of China's Mobile TV Industry, 2009-2011
1. Onboard Mobile TV
2. Hand-held Mobile TV
V. Analysis on Development Trend of China's Mobile TV Industry, 2009-2011
(I) Technology Evolution
(II) Application (Business) Innovation
(III) Industry Progress and Transfer
(IV) ...
VI. Analysis on the Structure of China's Mobile TV Industry Chain
(I) Structure of China's Onboard Mobile TV Industry Chain
1. Analysis on Overview of Industry Chain
2. Characteristics
(II) Structure of China's Hand-held Mobile TV Industry Chain
1. Analysis on Overview of Industry Chain
2. Characteristics
(III) Evolution Trend of China's Mobile TV Industry Chain
1. Analysis on Life Cycle of Industry Chain
2. Analysis on Value Flow of Industry Chain
3. Evolution Route and Trend
VII. Analysis on Competition Situation in China's Mobile TV Industry in 2008
(I) Analysis on Competition in Onboard Mobile TV Industry Chain
1. Content Providers
2. Equipment Providers
3. Network Operators
(II) Analysis on Competition in Hand-held Mobile TV Industry Chain
1. Terminal Manufacturers
2. Network Operators
3. Content Providers
VIII. Recommendations

List of Tables
Sales Volume and Growth Rate of China's Mobile TV Market, 2005-2008
Competition Situation of Sales Volume of China's Mobile TV Market in 2008
Import and Export of China's Mobile TV Products, 2006-2008
Forecast on the Size of Mobile TV Industry, 2009-2011 (Unit: 100 Million Yuan)
...

List of Figures
Size and Growth Rate of Global Mobile TV Industry, 2002-2008
Structure of China's Onboard Mobile TV Industry Chain
Development of China's Onboard Mobile TV Terminal, 2004-2008
Forecast on Size and Growth Rate of China's Mobile Phone TV Market, 2009-2011
...


 

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