Report Highlights
China's portable ELP market realized explosive growth in 2004 and 2005. In 2007, portable ELP market presented sluggish development. In 2008, although ELP industry was considered to be high profit, high growth and high threshold, ELP industry are encountering weak market growth and industry-wide credibility crisis.
In the face of changes and challenges of competition and market, we release 2008-2009 Annual Report on China's Portable Electronic Learning Products (ELP) Market, which helps vendors, investors and industry chain grasp more accurately the market's pulse and in combing the development track of application value:
* In-depth, full and accurate market research data: On the basis of in-depth research in leading vendors' main products, the report depicts changes in the market from the angle of product structure, price brackets, regional structure and channels, and clearly identifies development trend.
* All-round and profound market competition analysis: In addition to summing up enterprises' performance in the dimension of market segments, competition strategy and SWOT analysis, we leverage its profound understanding of the ELP market to establish a CPM matrix system consisting of 6 items and 31 sub-items, to review the makings of success in the marketplace. Vendors are divided into four quadrants including leaders and challengers.
* Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, it conducts correlation analysis with related industry links, to present valuable trend analysis and quantitative forecast result.