2008-2009 Annual Report on China's Digital Video Market
2009-4-15 17:22

Publisher:

Published:

April 2009

Format:

PDF

Price:

US$2400.00 Single User PDF

Pages:

Key Words:

Digital Video

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  • Executive Summary
  • Table of Contents

Report Highlights

In 2008, unfavorable global economy has large impact on the demands in digital video market. However, with regard to the development of China's DV market, the market has strong growth momentum. Major manufacturers pay more attention to DV market. Because of the highlights in the market, such as product structure change, low price and innovative promotion forms, DV market in 2008 is bustling...

In the face of changes and challenges of competition and market, we release 2008-2009 Annual Report on China's Digital Video Market, which helps vendors, investors and industry chain grasp more accurately the market's pulse and in combing the development track of application value:
* In-depth, full and accurate market research data: On the basis of in-depth research in leading vendors' main product lines, it depicts the changes in the market from the angle of product structure, price brackets, regional markets and distribution channels, and clearly identifies development trend.
* All-round and in-depth brand competition analysis: In addition to summing up enterprises' performance in the dimension of market segments, competitive strategy and SWOT analysis, we leverage its profound understanding of the communications equipment market to establish a CPM matrix system consisting of 6 items and 31 sub-items, to review the makings of success in the marketplace. Vendors are divided into four quadrants including leaders and challengers.
* Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, it analyzes related industry links, to present valuable trend analysis and quantitative forecast result.


Table of Contents

Main Conclusions
Key Findings
I. Overview of the Global Digital Video Market in 2008
(I) Market Size & Growth
1. Market Size & Growth
2. New Technology Application
(II) Basic Characteristics
(III) Major Countries & Regions
1. USA
2. Europe
3. Japan
4. ...
II. Overview of the Development of China's Digital Video Market in 2008
(I) Market Size & Growth
1. Market Size & Growth, 2006-2008
2. Price Trend
(II) Basic Characteristics
(III) Market Structure Analysis
1. Product Structure
2. Price Brackets Structure
3. Regional Structure
4. Channel Structure
(IV) Brand Market Shares Analysis
1. Overall Market Shares, 2007-2008
2. Price Brackets in 2008
3. Regional Shares in 2008
III. Forecast on the Development of China's Digital Video Market, 2009-2011
(I) Forecast on the Size of China's Digital Video Market, 2009-2011
(II) Forecast on the Structure of China's Digital Video Market, 2009-2011
1. Product Structure
2. Price Structure
3. Regional Structure
4. Channel Structure
IV. Analysis on Development Trend of China's Digital Video Market, 2009-2011
(I) Product and Technology
(II) Price
(III) Channels
(IV) Service
V. Factors Affecting the Market
(I) Favorable Factors
(II) Unfavorable Factors
VI. Analysis on Competition Situation in China's Digital Video Market
(I) Overall Competition Situation
1. Competition between Existing Vendors
2. Potential Entrants & Substitute Products
(II) Leading Vendors' Competitive Strategies & SWOT Analysis
1. Sony
2. Panasonic
3. ...
VII. User Requirements Study
(I) Brand Preference
(II) Product Functions
(III) Price Expectations
(IV) Information Acquisition Channels
(V) Purchasing Channels
VIII. Recommendations

List of Tables
Size and Growth of China's Digital Video Market, 2006-2008
Structure of Products in China's Digital Video Market in 2008 (By Different Price Brackets)
Structure of Channels in China's Digital Video Market in 2008 (By Sales Volume)
Regional Structure of China's Digital Video Market in 2008
Brand Structure of China's Digital Video Market in 2008
...

List of Figures
Price Trend of China's Digital Video Product Market, 2006-2008
Price and Brand Structure of China's Digital Video Market in 2008
Regional and Brand Structure of China's Digital Video Market in 2008
...





 

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