Report Highlights

As the 2G ID card got market, which is China's largest RFID application project, got saturated, growth rate of China's RFID market continued to fall in 2008. Nonetheless, 2008 was an extraordinary year for China's RFID industry. With the successful holding of the Olympic Games, RFID application has been promoted quickly in e-tickets and food supply chain management in this country. In addition, RFID application projects have been successfully implemented at a number of libraries around China. At present, RFID application is extending from anti-counterfeit of certificate/license to multiple fields.

With regard to ultra-high frequency application, although the application specification of UHF technology creates opportunities and assurance for China's RFID industry and market, as issues with product technology, product cost and coordination between the industries still exist, the ultra-high frequency RFID market will not experience explosive growth any time soon. Rather, it will maintain steady growth over the next few years, and the growth rate depends on how soon technical and commercial issues between the industries are resolved.
In the face of huge market opportunities and challenges, we release the 2008-2009 Annual Report on China's RFID Market, which describes the market's size, structure and product trend with full and accurate data, presenting a full picture of the market's present situation and development trend.
* In-depth, full and accurate market data: The report depicts changes in the market from the angle of product structure, application structure, brand structure and demand structure, and identifies development direction.
* All-round and in-depth brand competition analysis: we carefully examine China's RFID market in the aspect of application structure, product structure and chip usage, and analyzes the market segments from the angle of brand structure, competition situation, technology development, price trend and influential factors. Moreover, it sums up vendors' performance in the dimension of market situation, Competition strategies and SWOT analysis, and reviews the makings of leading players in the marketplace.
* Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, the report examines related links in the industry, and presents valuable trend analysis and quantitative forecast result.