Report Highlights

In 2007, China's RFID market grew slightly from 2006. It turned out an eventful year for China's RFID industry. After the Ministry of Science and Technology released the White Paper on RFID Technology jointly with 14 ministries and commissions in 2006, in April 2007 the Ministry of Information Industry promulgated the Notice on Releasing the Tentative Regulations for Band 800/900MHz RFID Technology Application. The two files give enormous support for China's RFID industry, provide important assurance for the massive penetration of RFID, and bring EPCGen2 technology application into a new process.

Although the regulation of UHF technology application creates opportunities for China's RFID industry and market, as issues with product technology, product cost and coordination between the industries still exist, it is still uncertain whether RFID can experience explosive growth as expected in a short time.

In the face of huge market opportunities and challenges, our team releases 2007-2008 Annual Report on China's RFID Market, which describes the market's size, structure and product trend with full and accurate data, presenting a full picture of the market's present situation and development trend.
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In-depth, full and accurate market data: The report depicts changes in the market from the angle of product structure, application structure, brand structure and demand structure, and identifies development direction.
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All-round and in-depth brand competition analysis: our team carefully examines China's RFID market in the aspect of application structure, product structure and chip usage, and analyzes the market segments from the angle of brand structure, competition situation, technology development, price trend and affecting factors. Moreover, it sums up vendors¡¯ performance in the dimension of market situation, competitive strategies and SWOT analysis, and reviews the makings of leading players in the marketplace.
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Scientific and complete forecasts: Through regression modeling and expert verification in major market segments, the report examines related links in the industry, and presents valuable trend analysis and quantitative forecast result.

Report Framework

Table of Contents
Main Conclusions
Key Findings

Chapter I    Overview of the Global RFID Market in 2007

(I) Market Size & Growth
(II) Basic Characteristics
(III) Major Countries & Regions
1. USA
2. Europe
3. Japan
4. Asia-Pacific

Chapter II    Overview of China's RFID Market in 2007

(I) Market Size & Growth
1.2004-Market Size & Growth in 2007
2. Price Trend
(II) Basic Characteristics
(III) Market Structure
1. Product Structure
2. Application Structure

Chapter III    Market Segments of China's RFID Market in 2007

(I) Label Market
1. Market Size & Growth
2. Product Structure
3. Application Structure
4. Affecting Factors
(II) Reader Market
(III) Software/Middleware Market

Chapter IV    Forecast of China's RFID Market, 2008-2012

(I) Market Size
(II) Market Structure
1. Product Structure
2. Application Structure

Chapter V    Development Trend of China's RFID Market, 2008-2012

(I) Product Technology
(II) Price
(III) Channels
(IV) Service

Chapter VI    Competition Situation in China's RFID Market

(I) Overall Competition Situation
(II) Leading Electronic Label Vendors' Competitive Strategies & SWOT Analysis
1. Guangdong Tecsun
2.....
(III) Leading Reader Vendors' Competitive Strategies & SWOT Analysis
1. Shenzhen Ming Wah
2.....
(IV) Leading Software/Middleware Vendors' Competitive Strategies & SWOT Analysis
1. SAP
2....

Chapter VII    Recommendations

Tables

Size of the Global RFID Market, 2003-2007
Size & Growth Rate of China's RFID Market in 2007
Size & Growth China's RFID Label Market in 2007
Application Structure of China's RFID Label Market in 2007
Product Structure of China's RFID Label Market in 2007
Forecast of the Size of China's RFID Market, 2008-2012
Forecast of the Structure of China's RFID Market, 2008-2012
...

Figures

Size of the Global RFID Market, 2003-2007
Size & Growth Rate of China's RFID Market in 2007
Size & Growth China's RFID Label Market in 2007
Application Structure of China's RFID Label Market in 2007
Product Structure of China's RFID Label Market in 2007
Forecast of the Size of China's RFID Market, 2008-2012
Forecast of the Structure of China's RFID Market, 2008-2012 ..